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Conferences > Internet Librarian 2008
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Internet Librarian 2008 Home The Internet Conference and Exhibition for
Librarians and Information Managers

Monterey, CA • October 20 – 22, 2008
Monterey Conference Center
Beyond 2.0: User-Focused Tools & Practices
Conference Overview Final Program Conference at a Glance [PDF]
Exhibitor List Speaker List Free Cybertours
Internet@Schools West Previous IL Conferences Conference Wiki
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Pre-Conference Sunday, October 19
Sunday Pre-ConferenceSunday Evening Session

Sunday Pre-Conference
W9 Searchers Academy: Searching 2.0
9:00 AM 4:30 PM
Mary Ellen Bates, Principal, Bates Information Services, Inc.
Marcy Phelps, President, Phelps Research Inc. Author, Research on Main Street: Using the Web to Find Local Business and Market Information
Greg Notess, Faculty & Graduate Services Librarian, Montana State University

Want to sharpen your skills? Find information in the real-time collaborative and social web? Learn from the experts? Join search veterans, speakers, authors, and columnists from Searcher, ONLINE, and EContent magazines and the Super Searcher series of books to learn the latest strategies and techniques for searching online. This fast-paced, newly designed, day-long event allows you to interact with the experts who share their searching secrets and expertise as they focus on the most-current practices in the field of web research. There’s always something new to be learned from these leading-edge panelists. Participants should have basic experience with web searching, but even searchers with extensive internet background will find tips to polish and advance their skills and will certainlycome away with new resources and tools. Academy topics include:

  • Tips for Using the Top Search Engines: Learn about the newest changes to the major search engines
  • Multimedia Searching: When what you want can’t be put in words
  • Going Local: Walk through a case study in finding local — and hyper-local — information on the web
  • Searching the NEW Web: Learn about what’s new in searching podcasts, tracking memes, social graphing, and other portions of the new web
  • Going 2.0 Yourself!: Tips and strategies for getting the most out of real-time collaborative and social web sites
  • Cool Tools & Techniques: Learn about new resources and tools for searching more effectively
W10 Web Managers Academy: Redesign 2.0
9:00 AM 4:30 PM
Darlene Fichter, GovInfo Librarian, University of Saskatchewan Library
Dr. Frank Cervone, Managing Partner, Cervone and Associates
Jeff Wisniewski, Web Services Librarian, University of Pittsburgh
Marshall Breeding, Independent Consultant and Founder of Library Technology Guides, Founder of Library Technology Guides

Does your library website need to move to the next level? Does it need a visual makeover, social media tools, or new embedded services? Where do you start? One place to begin is by analyzing the strengths and weaknesses of your current site using analytic tools. Pick up new usability methods that can help you test proposed revisions early so that the new design doesn’t just “look” better but also works better for the users. See how other libraries are using content management systems, user-generated content, database-driven content, federated search, and OpenURL resolvers to provide customized and personalized user content. Explore how social software applications including blogs, wikis, tagging, and RSS, fit in the mix. Pack your toolbox and take home tips, tools, checklists, and new design techniques that you can immediately put to use. Learn about common pitfalls and success factors for library redesigns. Topics and exercises include the redesign process; practical project management; web content management systems; usability and ethnographic methods: affinity mapping, photo reports, and map diaries.

W11 Academic Libraries 2.0
9:00 AM 4:30 PM
Amanda Etches, Head, Discovery & Access, University of Guelph
Jason Griffey, Head of Library Information Technology, University of Tennessee at Chattanooga Author, Speaker, Tech Geek
Jenica P. Rogers, Director of Libraries, College Libraries, State University of New York at Potsdam
Iris Jastram, Reference & Instruction Librarian, Carleton College
Steve Lawson, Humanities Librarian, Colorado College

Libraries of all types have embraced Web 2.0 tools to provide innovative online services and reach out to their users. Academic libraries in particular have a unique opportunity to leverage the technologies and philosophy that drives Web 2.0 and Library 2.0 to meet the needs of their users. Join our panel of practitioners and experts as we explore some of the cutting-edge ways in which academic libraries are using Web 2.0 tools such as blogs, wikis, mashups, social bookmarking, and online social networks. This interactive session will also focus on some of the challenges around implementing these technologies such as getting buy-in from staff, administration, and patrons. A worthwhile workshopfor those interested in implementing changes to keep up with the 2.0 world.

W12 Podcasting & Videocasting Boot Camp
9:00 AM 12:00 PM
David W. Free, Editor-in-Chief, C&RL News, & Marketing & Communications Specialist, Association of College and Research Libraries (ACRL)
David Lee King, Digital Services Director, Topeka & Shawnee County Public Library and Publisher,

Podcasting is one of today’s hottest social computing applications. But what can this emerging technology do for libraries? What is a videoblog and why use one on your library’s website? This in-depth workshop, featuring two experts in the field of library podcasting and videocasting, answers these questions and more. Come explore and discuss how libraries are using podcasts and videocasts for outreach and learning through a variety of case studies, including tips on what types of content work best for different types of libraries. Detailed information on what to consider when planning for and implementing pod/videocasting at your library are provided along with an up-close and personal look at a variety of creation tools. Gain some hands-on experience in making podcasts and videocasts by producing content live during the session.

W13 Web Services for Libraries
9:00 AM 12:00 PM
Jason A. Clark, Digital Initiatives Librarian, Head of Digital Access and Web Services, Montana State University Libraries
Karen A Coombs, Senior Product Analyst for Web Services, Developer Network, OCLC for subject guides, Flickr for library displays, YouTube for library orientation…. Mashups and APIs (application programming interfaces) are becoming staples of modern web design. Libraries, as repositories of data, have a wealth of information that could be placed within the mashup context. With new tools and scripts available daily, it’s becoming easier and easier to bring pieces of the web together and enable users to find and build new web services with library data. This workshop focuses on what an API is and what it can do, the standard components of web services, how to build a simple mashup with JavaScript, how to work with PHP to consume a web service and create a mashup, what web services and mashups mean for libraries, and how to start consuming and creating web services for your library with available tools and scripts. Come learn how open data standards and a little “know-how” can change your library services. Hear what others are doing and what you can do too. (Participants should be comfortable with HTML markup and have an interest in learning about web scripting and programming.)

W14 Project Management 101 for Libraries
9:00 AM 12:00 PM
Ms Mary Auckland O.B.E., Independent Consultant & Trainer

This half-day workshop explores the elements of successful project management and how projects might best be planned, implemented, and monitored. Aimed at anyone responsible for managing a project within their library or information organization, this interactive workshop encourages participants to share their own experiences and knowledge.  It discusses key factors related to successful project management, methodologies and tools, proven techniques and tips for managing projects, and examples and case studies.

W15 From Avatars to Advocacy: Innovation Through Un-Marketing
9:00 AM 12:00 PM
Helene Blowers, Community Manager, OCLC
Michael Porter, President, Library Renewal

There’s no denying that the rise of social networking and Web 2.0 tools has created many new avenues for libraries to market themselves. But these marketing streams go much deeper than merely exploring new channels. They allow libraries to shift their focus and truly engage with their customers in remarkably effective online and in-person word of mouth marketing efforts. Come explore this shift in an innovative pre-conference lab that demonstrates and then walks participants through the creation of viral marketing ideas that enable customers to use the library brand to celebrate themselves. Participants are encouraged (but not required) to bring their own recording devices (digital video, still and audio, including upload cables) and laptops for creativity exercises.

W16 The Accidental Trainer
9:00 AM 12:00 PM
Stephanie Gerding, Independent Library Consultant, Library Consultant & Author, The Accidental Technology Trainer: A Guide for Libraries
Brenda Hough, Continuing Education Consultant, Northeast Kansas Library System

If you are like most “accidental” library technology trainers, you are expected to take on computer training in your library, often with little or no previous experience or instruction. This workshop addresses the most common concerns of newly minted technology
trainers, recommends great tools and techniques, and shares helpful advice from many years of coordinating and providing training for libraries of all types around the country. If you are responsible for technology training — whether in computer labs, classrooms,
or one-on-one with library users or staff — join us for this workshop. You will learn why learning styles are important, how to create a learning community, strategies for communicating about technology, techniques for using activities, storytelling, and case studies to increase learning and retention.

W17 Creative Digital Photography for Your Library
9:00 AM 12:00 PM
Cindi Trainor, Coordinator for Library Technology and Data Services, Eastern Kentucky University
Michael P Sauers, Technology Innovation Librarian, Technology & Access Services, Nebraska Library Commission

Whether you have a standard website, a blog, or a wiki, text-only just won’t cut it anymore. Come learn all you need to know to create, edit, and add images to your library website and how to take advantage of Creative Commons licensing to use others’ images on your site. This session covers not only licensing options but tips on choosing a digital camera, taking photos in your library, image editing, and managing your images.

W18 Beyond Podcasting: Making Stars
1:30 PM 4:30 PM
Nancy Dowd, Project Lead LibraryAware, EBSCO Publishing Novelist

You’ve developed the ability to create a podcast but now what? This program shows you how to get the public (yes, even those who never visit your library) to listen and love your productions. Get past your fear of the mic and learn the professional tips that will give you a sound that your listeners will love. You’ll get hints on how to take your production from facts to fantastic. And find out how to use social networks as the magnet to your podcasts. Come and experiment with your voice and interview skills and get lots of tips and tricks for engaging your customers.

W19 Open Source CMS for Libraries
1:30 PM 4:30 PM
Karen A Coombs, Senior Product Analyst for Web Services, Developer Network, OCLC

In the last 5 years, library websites have grown in importance and size, creating a challenge for libraries in effectively and efficiently distributing the creation and maintenance of website content. At the same time, open source systems have gained popularity in libraries, and several open source content management systems have evolved that allow developers to easily extend existing functionality and add new Web 2.0 features. This intersection has presented libraries with the opportunity to implement open source content management systems to maintain their library websites. Learn about implementing an open source CMS for your library. This workshop will describe what a content management system is, provide an overview of the advantages to a library implementing a content management system, highlight several organizations using open source content management systems for their websites, discuss the process of selecting a CMS, and provide an overview of several content management systems. Explore WordPress, Joomla, and Drupal and see the basics of how to install and configure a basic website in each of these tools.

W20 Project Management in Practice
1:30 PM 4:30 PM
Ms Mary Auckland O.B.E., Independent Consultant & Trainer
Helene Blowers, Community Manager, OCLC
Macrina Gilliam, Applications Project Manager, Digital Services, Columbus Metropolitan Library
Amanda Etches, Head, Discovery & Access, University of Guelph

This workshop discusses different strategies and frameworks used by practitioners to manage projects in their libraries. These practitioners share their challenges, tips, tricks, and lessons learned in a variety of situations. Etches-Johnson focuses on project management in web redesign and discusses managing a project on a small scale, in fact where the project manager is also the project team! Blowers describes a systemwide approach to project management complete with sponsors, process owners, etc., at the Columbus Metropolitan Library (CML). She also talks about project management from the IT perspective, defining the role of process owners versus product owners as projects near completion and migration into maintenance and support roles. Hear from Phensuvabharp, CML lead project manager, who brings her firsthand knowledge to the conversation. Join this interactive session for practical approaches and techniques that you can use in any library or information environment.

W21 Games, Gaming, & Libraries
1:30 PM 4:30 PM
Aaron Schmidt, Principal, Influx Library User Experience & Publisher,

If you don’t know MMORPGs from DDR, this workshop is for you. It addresses two related aspects of gaming in libraries: hosting gaming events and gamings’ impact on learning. Learn how gaming can make your library more fun and how you can use gaming to participate in this developing form of literacy. Workshop attendees have the opportunity to play some games, increasing their understanding of gaming’s appeal and possible applications in their environment.

W22 Dance, Dance, Library Evolution
1:30 PM 4:30 PM
Laura Carscaddon, Instruction Librarian, Undergraduate Services Team, The University of Arizona
Colleen S. Harris, Head of Access Services, University of Tennessee Chattanooga
Kenley Neufeld, Library Director, Santa Barbara City College
Courtney Stephens, Electronic and Educational Resources Librarian, Belmont University
Jezmynne Dene, Director, Portneuf District Library

Today’s librarian must be nimble and fast-moving. Librarians from different parts of the country and different areas of librarianship demonstrate what is emerging in their libraries and in their lives today: hot technologies, social networking, and services and tools for users. Enjoy this fast-paced, informative and interactive workshop from eight Twitter friends who are using these technologies to move themselves and their libraries beyond 2.0 and ahead of the curve.

W23 Advanced Screencasting: Tips & Tricks
1:30 PM 4:30 PM
Greg Notess, Faculty & Graduate Services Librarian, Montana State University

For those who would like to explore more advanced features of screencasting software, this in-depth workshop builds on Notess’ Saturday workshop and provides proven tips, techniques, and tricks to create compelling online tutorials. Using many examples, Notess explores using call outs, transitions, zooming, highlights, Flash quizzes, and many of the other advanced features of Camtasia Studio, Wink, Jing, and Captivate.

W24 Knowledge Structure, KM, & Traditional Library Skills
1:30 PM 4:30 PM
Tom Reamy, Chief Knowledge Architect, KAPS Group

This half-day workshop begins with a discussion of knowledge structures within organizations specifically how a library-KM (knowledge management) connection creates a framework that supports and takes advantage of a number of Web 2.0 social approaches combined with the use of natural category techniques. It then looks at KM and traditional library skills using a case study of collaboration between a KM consulting firm and two corporate librarians at a mid-sized company. The project was an early KM initiative that combined expertise location, taxonomy development, text analytics software, search, and ECM. It talks about what new skills the librarians needed to develop, how they learned from the KM team — and how the KM team learned from them. It shares what worked smoothly and what needed some creative problem solving skills and provides tips on creating a learning experience for everyone, a flexible new approach that results in happy users.

Sunday Evening Session
Gaming & Gadgets Petting Zoo
5:30 PM 8:00 PM

Join our gamers and gadget lovers for an evening of fun and playing. Bring your latest games and gadgets and try out each others’. See if you are a guitar hero, winning Wii bowler/golfer, or rank as a dancing DDR expert. Led by gamer/gadget gurus Aaron Schmidt and Erik Boekesteijn, this evening is not only filled with fun, networking, and of course, learning and laughing but it introduces a new library game developed and designed by high school students in the Netherlands. See Dark Ink’s world premiere! Refreshments included.

Media Sponsors: Computers in Libraries Information Today
Multimedia & Internet@Schools Searcher Online Magazine

Monterey Web Sites
Official Web Site, City of Monterey
Monterey Peninsula Online Guide
Monterey Co. Convention & Visitors Bureau
Yahoo! Travel Guide to Monterey

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