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Marketing Library Services

In today's economic climate, with costs rising and profits dwindling, it has become especially challenging for many organizations to turn a profit. Competition in the marketplace is increasing the demand for information, while the budgets for information centers are decreasing. The library and information sectors have to escalate their fight for every budget dollar, and some struggle to justify their very existence. That's what makes the MLS: Marketing Library Services newsletter so valuable.

MLS will provide information professionals in all types of libraries with specific ideas for marketing their services. You'll find numerous suggestions for planning programs, making money, increasing business, and proving your value to your administrator.

If you want useful content like this delivered to your email box every 2 months, then take advantage of the new digital subscription option. You can get a Special Introductory Rate of $74.95/year for a limited time. (Details here) That's 25% off the regular print price!
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