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Magazines > ONLINE > May/June 2011
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Online Magazine
VOLUME 35 NUMBER 3 May/June 2011
Live Links!When you see an article marked with the LiveLinks icon, click the icon to link to a collection of URLs appearing in the article. We hope that our print subscribers will find the ability to download sets of URLs into their Favorites or Bookmarks folders a useful service.

Digital Transparency and Valuations of Social Media Companies
By Enrique Bonsón and Francisco Flores

Page 14

Click here for a collection of links mentioned in this article.Advancing Modern Science Through Knowledge Sharing: SciVerse
By Barbie E. Keiser

Page 20

Researching the Life Sciences: BIOSIS Previews and Google Scholar
By Hal P. Kirkwood Jr. and Monica C. Kirkwood

Page 24

Lesson Plans for Google Search Specificity
By Brett Spencer

Page 29

Changing Semantics and Information Professionals
By Amy Affelt

Page 34

Usability Testing on a Shoestring: Test-Driving Your WebsiteClick here for FREE full-text version.
By Danielle Becker

Page 38

Click here for a collection of links mentioned in this article.Tracking Solr Activity
By Stephen E. Arnold

Page 42

On the Net
Content Farming, Quick Creation, and Declining Information Quality
Greg R. Notess

Page 46

Click here for a collection of links mentioned in this article.The Dollar Sign
Casing the Web (and Databases) for Case Studies
Marydee Ojala

Page 49

InfoLit Land
The Treachery of Keywords
William Badke

Page 51

Getting Started With Google Analytics

Darlene Fichter and Jeff Wisniewski

Page 55

Crawford at Large
Should You Care About POD?
Walt Crawford

Page 58


  • Doing Social Media So It Matters: A Librarian’s Guide
  • News Search, Blogs and Feeds: A Toolkit
  • Mobile Web Design For Dummies
  • Google Analytics: Understanding Visitor Behavior
Deborah Lynne Wiley
Page 61
Online Spotlight
Google Getting Crowdsourced
Mary Ellen Bates
Page 64

Words to the WiseClick here for FREE full-text version.
Marydee Ojala

Page 5

Industry News
Compiled by Suzanne Sabroski

Page 6

Search Engine Update
New Search Features, Developments, and Content
Greg R. Notess

Page 13
Index to Advertisers Page 63

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