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Magazines > Marketing Library Services > May/June 2011

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Volume 25, Number 3 — May/June 2011
Marketing Library Services
A "How-To" Marketing Tool Written Specifically for Librarians!
Cover Story Page 1
  Using Facebook Ads to Reach a Wider AudienceClick here for FREE full-text version.  
How-to Page 1
  Two Successful Strategies for National Library Card Sign-Up Month  
Feature Page 4
  Using Market Segmentation to Provide Better Public Library Services  
Ideas for Programs & Promotions Page 9
Spectacles Page 9
  How Pop Culture Sees Librarians  
Book Reviews Page 10

Building a Buzz: Libraries & Word-of-Mouth Marketing
Bite-Sized Marketing: Realistic Solutions for the Overworked Librarian

In The News Page 12


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