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 Volume
25, Number 3 — May/June 2011
Marketing Library Services
A "How-To" Marketing
Tool Written Specifically for
Librarians! |
| INSIDE THIS
ISSUE |
| Cover
Story |
Page 1 |
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Using Facebook Ads to Reach a Wider Audience |
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| How-to |
Page 1 |
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Two Successful Strategies for National Library Card Sign-Up Month |
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| Feature |
Page 4 |
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Using Market Segmentation to Provide Better Public Library Services |
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| Ideas for Programs & Promotions |
Page 9 |
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July/August |
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| Spectacles |
Page 9 |
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How Pop Culture Sees Librarians |
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| Book Reviews |
Page 10 |
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Building a Buzz: Libraries & Word-of-Mouth Marketing
Bite-Sized Marketing: Realistic Solutions for the Overworked Librarian
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| In The News |
Page 12 |
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