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Magazines > Marketing Library Services > July/August 2013

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Volume 27, Number 4 — July/August 2013
Marketing Library Services
A "How-To" Marketing Tool Written Specifically for Librarians!
Cover Story Page 1
  Philadelphia Places the First Virtual Library in a U.S. Transit Station  
Interviews With Marketing Masters Page 4
  Mark Borneman Studies ‘Critical Contact Moments’Click here for FREE full-text version.  
Ideas for Programs & Promotions Page 6


Spectacles Page 6
  How Pop Culture Sees Librarians  
Book Review Page 7

The Embedded Librarian: Innovative Strategies for Taking Knowledge Where It’s Needed

In The News Page 8


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