|   
                  
                      |  Volume 
                        17, Number 1  January/February 2003 Marketing Library Services
 A "How-To" Marketing
                                                Tool Written Specifically for
                        Librarians!
 |  
                    | 
                      
                        | In This Issue |  
                        | Cover Story
                             For the Best Library Marketing, Get Your
                                Whole Staff on Board | Page 1 |  
                        | Customer-Based Marketing
                           Understand Census Data to Improve Your Library's
                              Marketing | Page 3 |  
                        | Ideas For Action
                           March/April | Page 6 |  
                        | Book Review ![[Full Text]](https://www.infotoday.com/pics/ft.gif) Running a Successful Library Card Campaign: A
                            How-To-Do-It Manual | Page 7 |  
                        | In The News | Page 8 |  |  
                    |     
             
 |  |