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Conferences > Internet Librarian 2009
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North America’s Largest Technology Conference & Exhibition for Librarians and Information Managers
Internet Librarian 2009 Home The Internet Conference and Exhibition for
Librarians and Information Managers

Monterey, CA • October 26 – 28, 2009
Monterey Conference Center
Net Initiatives for Tough Times: Digital Publishing, Preservation & Practices
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General Conference — Wednesday, October 28 2009
Track A:
Tough Times Tactics & Tools
Track B:
Content Management (CM)
Track C:
Cultivating Innovation & Change
Track D:
Digital Culture
Cybertours
OPENING KEYNOTE — Growing & Grown-Up Digital: Net-Gen Speaks
9:00 AM – 9:45 AM - San Carlos Ballroom (Marriott)
Stephen Abram, Principal, Lighthouse Consulting Inc.
Kylie Batlin, 1st year community college student
Colin Vierra, high school student
Chelsea Leyva, high school senior

Do kids, teens and young adults who are and have grown up in the digital age approach the world in a different way than other generations? How do they consume media? How is technology shaping their learning and reading habits? What does it mean to them to live, play and work in today’s information-rich world? Hear from our net-gen panel and join the conversation.

General Conference — Wednesday, October 28 2009 - San Carlos Ballroom (Marriott)
Track A – Tough Times Tactics & Tools

Libraries are mostly strong and vibrant, even in the face of downturns, when even more people take advantage of their services. Hear some valuable strategies and tactics as well as tools for dealing with today’s tough times.

Moderated by Donna Scheeder, Deputy Chief Information Officer, Congressional Research Service, Library Of Congress
A301 – Selling Tech to Power in Tough Times
10:30 AM – 11:15 AM - San Carlos Ballroom (Marriott)
Ms Kim Bui-Burton, Community Services and Library Director, City of Monterey
Fred E Cohn, Assistant City Manager, City of Monterey
Stacey Aldrich, State Librarian of California, California State Library
Kathy Gould, District Director, Palos Verde Library District
Danis Kreimeier, Director, Napa City-County Library

Frustrated that your director seems resistant to new technologies? Tired of feeling that 2.0 is going from zero to nowhere in your library? Are fewer dollars headed for e-initiatives because budgets are down? Hear from a panel of tech-savvy decision-makers on how to make your best case for boosting technology efforts during tough economic times. Learn how to impact policymaker behavior by understanding their world view and shaping your message to become an effective change agent for your community.

A302 – Tools for Tough Times
11:30 AM – 12:15 PM - San Carlos Ballroom (Marriott)
Dr. Frank Cervone, Managing Partner, Cervone and Associates
Darlene Fichter, GovInfo Librarian, University of Saskatchewan Library

Tough times can be a double whammy for libraries: exploding use and declining budgets. Cool tool experts, Cervone and Fichter, offer up a feast of tools that can help lower your IT cost by upgrading, switching, consolidating and adding DIY tools into the suite. Improve the library IT capacity from the staff desktop, public access computers to the libraries websites with new and useful tools and services.

Lunch Break
12:15 PM – 1:30 PM -
A303 – Marketing on the Cheap
1:30 PM – 2:30 PM - San Carlos Ballroom (Marriott)
Aspen Walker, Library Manager, Castle Pines & Lone Tree Libraries, Douglas County Libraries SaveLibraries.org, Colorado Association of Libraries
Marcy Phelps, President, Phelps Research Inc. Author, Research on Main Street: Using the Web to Find Local Business and Market Information
Louise E Alcorn, Reference Technology Librarian, West Des Moines (Iowa) Public Library Executive Board Member, Iowa Library Assn

2008, three groundbreaking works challenged library marketers and advocates to rethink their approach: OCLC’s “From Awareness to Funding,” Clay Shirky’s “Here Comes Everybody,” and Seth Godin’s “Tribes.” Discover how one public library is making the most of pointed, people-powered marketing to increase library support on the cheap using tools such as inexpensive flip cameras, YouTube, Facebook, Twitter, Word Clouds, and more. Phelps and Alcorn offer tips and techniques for marketing your organization using the social web and other tools, without the need for a big budget or a marketing department.

A304 – Operations on a Shoestring
2:45 PM – 3:30 PM - San Carlos Ballroom (Marriott)
Mana Tominaga, Librarian, San Jose Public Library, Alum Rock Branch
Genesis Hansen, Web Services and Circulation Coordinator, Newport Beach Public Library

The first presentation looks at how you can replicate and sometimes surpass functionality with open source desktop tools, such as OpenOffice, GNUCash, GIMP, and other productivity-enhancing programs that are free, stable, and easy to use and install. Hansen illustrates that you don’t have to be a usability expert with an unlimited budget, and you don’t have to rely on guesswork to fix what’s wrong. Hansen looks at free and cheap tools available to help you gather quality data to improve your site, and shares tips and tools for gleaning valuable information about your site and customers, including surveys and statistics, low-or no-budget usability testing methods, pitfalls to avoid, and lessons learned from Newport Beach’s usability testing project.

General Conference — Wednesday, October 28 2009 - De Anza I & II (Portola)
Track B – Content Management (CM)

This track looks at some of the cool tools for CM including Drupal’s CMS, how to create mashups for library data, managing digital rights and more.

Moderated by Richard P. Hulser, Chief Librarian, Natural History Museum of Los Angeles County
B301 – Mashups for Library Data
10:30 AM – 11:15 AM - DeAnza I & II (Portola)
Nicole C. Engard, Vice President of Education, ByWater Solutions
Darlene Fichter, GovInfo Librarian, University of Saskatchewan Library

Engard explains what mashups are, how they can be used, and shares examples from libraries around the world. She discusses how to find tools to use to mash up library data with content from the web to reach more patrons and illustrates using maps to enhance library data, using Flickr for digital collections, and creating library websites with data from several information sources. Fichter shows some advanced tools and library mashups.

B302 – Drupal Content Management System (CMS)
11:30 AM – 12:15 PM - DeAnza I & II (Portola)
Angela Boyd, Co-Coordinator, Web Services, University of California
Karen A Coombs, Senior Product Analyst for Web Services, Developer Network, OCLC

The web services librarian and the IT folks at UCSB researched all the different options for a CMS available to them. With budget cuts and other obstacles, the open source Drupal was chosen and the Web Redesign Taskforce began the long process of migrating 15,000+ pages. Come hear their story; filled with humor of trials and tribulations. Learn how they came to select Drupal, created  a timeline; stuck to that timeline; and updated, weeded, and integrated content. UH implemented Drupal to support the library intranet. Using Drupal, the library was able to distribute the management of content and provide more effective tools for internal communication. Coombs outlines the strengths of Drupal as a platform for supporting a library intranet, and describes key modules and features that libraries can use to facilitate internal communication and build a space for collaboration.

Lunch Break
12:15 PM – 1:30 PM -
B303 – Digital Rights Preservation
1:30 PM – 2:30 PM - DeAnza I & II (Portola)
Victoria Reich, Director, LOCKSS Program
Gordon Tibbitts, CEO, bepress
Heather Ruland Staines, Global eProduct Manager, SpringerLink, Springer Science + Business Media

Librarians and publishers, challenged by the responsibility to preserve the digital assets of their community, joined forces to build a global archive called CLOCKSS (Controlled Lots of Copies Keep Stuff Safe). CLOCKSS is unique from other archives as it is a collaborative, community effort. Everyone who joins in to support the archive has a voice in how the archive is governed and managed. Content is made freely available to everyone when that content is no longer available from a publisher. The content is preserved on four continents: North America, Asia, Australia, and Europe. The current global economic crisis illustrates the folly of outsourcing oversight and core responsibilities and the failure of insurance schemes. Our coin of the realm is scholarly literature. Join us to hear how, with minimal effort, you can make a major contribution to future generations.

B304 – Content Contribution & Distribution
2:45 PM – 3:30 PM - DeAnza I & II (Portola)
Jon Solomon, Digital Services Manager, Boulder Public Library
Michael Porter, President, Library Renewal libraryman.com
Rachel Vacek, Head of Web Services, University of Houston

The strength of any library website can be seen by the rich, timely content it contains. Solomon discusses bridging the gap between content creators and IT staff by empowering staff to contribute and update their own content. He shares the tools used, training methods and techniques, and best practices. Porter looks at publishers who are providing free access to a variety of types of information and media that traditionally required a purchase. Using new digital technologies, they are circulating content directly to the user via their own “electronic circulation channels.” He discusses how libraries can stay relevant with the model of free access alive in a chain distribution world and examines some library success stories and failures. Take away some great ideas, best practices, and the motivation to address these issues in your own library.

General Conference — Wednesday, October 28 2009 - De Anza III (Portola)
Track C – Cultivating Innovation & Change

Purposeful change and innovation are at the core of keeping current and relevant in a changing world. This series of sessions looks at how to encourage play and innovation, using persuasion and influence to get ideas off the ground, retooling tech services for the digital environment, and presents a pecha kucha on some innovative practices.

Moderated by Stephen Abram, Principal, Lighthouse Consulting Inc.
C301 – Every Library Should Have a Sandbox to Play In
10:30 AM – 11:15 AM - DeAnza III (Portola)
Matthew Hamilton, IT Manager, Denver Public Library
Greg Schwartz, Library Systems Manager, Louisville Free Public Library

The concept of a “lab” or sandbox in which to develop and test new potential services or tools is growing in popularity in both academic and public library settings. Speakers highlight some of the best examples of how it’s currently being done, discuss why it’s useful, and provide several ways for libraries to quickly and easily get started with their own sandboxes.

C302 – Persuasion, Influence & Innovative Ideas
11:30 AM – 12:15 PM - DeAnza III (Portola)
Rebecca Jones, Partner, Dysart & Jones Associates
Nicole Hennig, Independent UX professional, Apps for Creatives

Do you struggle with naysayers and opposition to new ideas in your organization? If so, there are proven ways to deal with this. Using the latest research in the areas of persuasion, group dynamics, and organizational psychology, speakers provide tips and concrete methods for helping your organization move into the future, even if you’re in a risk-averse organization with shrinking budgets. Key books that inform this talk: Influencer, The Power to Change Anything and Made to Stick: Why Some Ideas Survive and Others Die.

Lunch Break
12:15 PM – 1:30 PM -
C303 – Pecha Kucha: Innovative Practices
1:30 PM – 2:30 PM - DeAnza III (Portola)
Amy Affelt, Director, Database Research, Compass Lexecon
Nicole Hennig, Independent UX professional, Apps for Creatives
Steven Harris, Director of Collections and Acquisitions Services, University of New Mexico
Wendy Merkley, Project Manager, Rural Information Services Iniative
Matthew Hamilton, IT Manager, Denver Public Library

Pecha kucha is Japanese for the sound of conversation and represents a fast-paced series of presentations. Each panelist has 6 minutes and 40 seconds along with 20 images to express his or her innovative practices. The event starts with a look at how to answer Drucker’s “Five Essential Questions” in a digitally focused workplace, discusses creativity techniques to bring ideas from one discipline to another in order to innovate, and looks at books in Second Life,  library/community partnerships for videoconferencing to provide training and access to distance learning, learning from local tech communities, and finding creative and innovative staff.

C304 – Retooling Technical Services for the Digital Environment
2:45 PM – 3:30 PM - DeAnza III (Portola)
Brad Eden, Associate University Librarian for Technical Services & Scholarly Communication, University of California, Santa Barbara
Doris Small Helfer, Sciences, Social Sciences and Humanities Librarian, Oviatt Library, California State University, Northridge
Mary Woodley, Collection Development Coordinator, California State University, Northridge
Helen Heinrich, Cataloging Coordinator, California State University, Northridge

This presentation explores new opportunities for technical services staff to assist libraries in moving forward in the digital environment. Through retooling and retraining, technical services staff can assist in this transition by being retrained to work in non-MARC metadata standards, doing scanning and description of unique digital objects, and even becoming digital consultants for faculty and students with information needs. Hear from experienced speakers who discuss how important it is for libraries to use current employees’ skills, talents, education, and expertise in these tough budget times to help move their libraries into the digital environment. Learn how several libraries designed innovative workflow resulting in a substantial reduction of time in the ordering-to-shelf cycle, as well as significant, permanent labor cost-savings that can work for your organization as well.

General Conference — Wednesday, October 28 2009 - Steinbeck Forum (Conference Center)
Track D – Digital Culture

What are some of the challenges and good practices for dealing with our digital culture? Hear about preserving digital culture and building web archives, not only meeting digital cultural & life-learning needs of our communities but engaging them with multimedia, creative learning experiences.

Moderated by Ms. Ann G. Jacobson, Research Assistance and Instruction Manager, Dudley Knox Library, Naval Postgraduate School
D301 – Preserving Digital Culture: Tools & Strategies for Building Web Archives
10:30 AM – 11:15 AM - Steinbeck Forum (Conference Center)
Tracy Seneca, Web Archiving Service Manager, California Digital Library

The recent transition to a new U.S. presidential administration once again highlighted the fundamental instability of the Web. The new administration brought sweeping changes to the U.S. government web presence, with new sites such as “recovery.gov” being created, and existing sites such as “whitehouse.gov” being transformed in a day. Internet search experts are all too familiar with seeing trusted resources disappear with no warning. Now there are a growing number of tools that enable librarians to build web archives to preserve websites and documents at both a small and large scale. This session explores the tools available, demonstrates the California Digital Library’s Web Archiving Service, and discusses collaborative archiving, collection development in web archiving, and end-user access to web archives.

D302 – Technology: The Engine Driving Pop Culture-Savvy Libraries or Source of Overload?
11:30 AM – 12:15 PM - Steinbeck Forum (Conference Center)
Elizabeth Burns, Author, Pop Goes the Library: Using Pop Culture to Connect With Your Whole Community Youth Services Librarian, NJSL Talking Book & Braille Center
Sarah Houghton, Director, San Rafael Public Library

Technology often drives pop culture trends like iPhone mania and texting addictions, and it can also be used to improve all kinds of library services when we embrace the idea that information technology is everyone’s job. By establishing a tech-friendly atmosphere, libraries can harness the latest real-world and web-based techno tools to engage customers in an ongoing discussion to identify and meet the pop cultural & life-learning needs of their communities. Find out how to use trendspotting, experimentation, and continuous training to create a technological sandbox at your library and hear about creative strategies and practical, imaginative solutions from the field for you to use in your community. Then hear how to deal with information load through ten principles including organizational techniques, how to filter your input, time and stress management, managing overload in different media: email, RSS, interruptive technologies, the telephone, print media, multimedia, and social networks. Come away with a plan for tackling your own mound (physical or virtual) of overload!

Lunch Break
12:15 PM – 1:30 PM -
D303 – Connecting Through "Lights, Cameras & Action"
1:30 PM – 2:30 PM - Steinbeck Forum (Conference Center)
Michael Porter, President, Library Renewal libraryman.com
David Lee King, Digital Services Director, Topeka & Shawnee County Public Library and Publisher, davidleeking.com
Sean Robinson, IT Manager, Allen County Public Library

This is not your standard presentation! Want to learn what it takes to produce engaging and successful multimedia projects? This active, engaging, fun and productive session looks at several successful and award winning library multimedia projects. How were they made? How was the community engaged both in creating and promoting the videos? How can you do the same? After sharing stories and examples, a new library song and two new short library videos are premiered. Audience participation using multiple cameras and a green screen captures images for an upcoming library video. Come join in the fun, get inspired and learn about successful library multimedia creation and distribution!

D304 – 23 Things for Communities
2:45 PM – 3:30 PM - Steinbeck Forum (Conference Center)
Jennifer Koerber, Web Services Librarian, Boston Public Library
Sean Robinson, IT Manager, Allen County Public Library
Bobbi L. Newman, Consultant, writer, Librarian by Day
Rebecca Ranallo, Internet & Media Services Manager, Cuyahoga County Public Library

Since 2006, hundreds of libraries have implemented online training programs for staff based on the 23 Things series developed by the Public Library of Charlotte and Mecklenburg County. This panel each presents and then discusses what “23 Things for Communities” could look like. In addition, they examine the possibilities and pitfalls, look at a variety of organizational tools and models that would scale best to a very large participant base, and present a number of models to consider as starting points for your own community training project.

- Exhibit Hall
Cybertours

Listen and learn at a series of free cybertours and information sessions for all Internet Librarian 2009 Exhibit Hall visitors. Taking place at the CyberCorner in the  Exhibit Hall, these cybertours cover a range of topics and subject areas. They are open to all and add value to your visit. Space is limited, so it’s first-come, first-served. Join our Net-savvy web experts for a look at their favorite sites and topics! There is no need to register; simply pick the cybertour of interest to you and arrive at our CyberCorner within the IL 2009 Exhibit Hall at the appropriate time.

CT-W1 – Web 2.0 Tools for Finding Work
10:30 AM – 10:45 AM -
Deb Hunt, Library Director, Mechanics' Institute & Principal, Information Edge

Get up-to-speed on Web 2.0 tools, how to utilize them to get the word out about your skills, and how the tools can benefit potential employers and/or clients. This cybertour shares tips and tools for ramping up an independent consulting business or finding another job.

CT-W2 – Tips & Tools for Working Together Digitally
11:00 AM – 11:15 AM -
Rebecca Jones, Partner, Dysart & Jones Associates

Do you work with colleagues who aren’t in your building, or even your city? Come get tips for working on projects or services with people you may never see using free and for fee tools.

CT-W3 – Bing Tips!
11:30 AM – 11:45 AM -
Janie L Hermann, Public Programming Librarian, Princeton Public Library

Hear about what’s new with this browser and learn how to use it to get the most out of your searching.

CLOSING KEYNOTE — Mobile Gadgets & Apps
3:45 PM – 4:30 PM - Steinbeck Forum (Conference Center)
Megan K Fox, Director of Knowledge Management and IT, Jobs for the Future
Aaron Schmidt, Principal, Influx Library User Experience & Publisher, walkingpaper.org
Jenny Levine, Internet Development Specialist & Strategy Guide, American Library Association & Publisher, TheShiftedLibrarian.com
Barbara Fullerton, Owner/Researcher, Librarian in the Cloud, Inc.
Joe Murphy, Library Directions & Tech Trends Analyst. Director Library Futures., Library Future Innovative Interfaces, Yale Uni

The gadget guys and gals go mobile this year and feature some exciting new and futuristic technologies, practices, and applications. Join us for an illuminating and interactive look at the mobile world of the future. Be prepared to offer your suggestions and ideas!


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