Information Today, Inc. - Meet the Editors

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Meet the Editors
In a new column for 2009, Lauree Padgett takes an up-close look at the editors behind the many publications at Information Today, Inc.

Sheri Lanza
The Cyberskeptic's Guide to Internet Research
Bob Berkman
The Information Advisor

Although many ITI publications have seen slight modifications or even major makeovers in their histories, these two newsletters have kept the same focus since the first issue. For Cyber, it’s always been about helping power searchers use the internet as a cost-effective research tool. For Info Advisor, the goal is to identify, compare, and recommend business information sources from the internet and from traditional fee-based vendors.

Hugh McKellar
KMWorld - Covering the latest in Content, Document and Knowledge Management
KMWorld Conference

KMWorld has carved a niche for itself in today’s marketplace. McKellar has an interesting take on the topic. “Knowledge management isn’t an application, it’s an attitude,” he says. With that in mind, he says the magazine focuses on “the technologies and best practices that enhance organizational and employee performance, efficiency, collaboration and innovation.”

Dave Hoffman
Multimedia & Internet@Schools - The Educators' Guide to Electronic Tools and Resources for K-12

Hoffman says that in addition to providing the information, curriculum, and technology resources that are the “purview” of the library media specialist, Multimedia & Internet@Schools also covers the resources that aid educators in such areas as assessment, professional development, and safety and security.

Marydee Ojala
ONLINE - Exploring Technology & Resources for Information Professionals

For Ojala, the key to ONLINE’s staying power is simple. “We strive for nonbiased, objective coverage of the events, products, and industry developments that affect information professionals.”

David Myron
CRM (Customer Releationship Management) Magazine
Speech Technology Magazine
CRM Evolution and SpeechTEK Conferences

Myron believes that his publications’ “hardworking editorial teams, our ambitious coverage of the markets that we follow, [and] our connections to some of the brightest and most influential people in their respective industries” give CRM and Speech Technology their niches in the ITI realm. He also notes that both magazines have a “relentless commitment to helping companies improve customer relationships and profitability.”

Kathy Dempsey
MLS - Marketing Library Services newsletter

Dempsey describes her publication as a “newsletter [that] helps librarians and other information professionals learn to promote their organizations and their own expertise. It covers marketing, promotion, advocacy, public relations, advertising,program planning, fundraising, and the like.”

Eric Schumacher-Rasmussen
Streaming Media Magazine (US & European editions)
StreamingMedia.com
Streaming Media Europe Conference

Streaming Media covers the realm of online video. The bimonthly magazine also covers audio, focusing on technical how-to articles and business strategies. Eric explains: “Our purview includes both consumer-facing video sites (YouTube, Hulu, TV.com) and the use of internet video in enterprise, government, education, and healthcare organizations.”

Michelle Manafy
EContent Magazine
Intranets Newsletter
Enterprise Search Sourcebook

“All of my publications are targeted at enterprise applications,” she says. “Our readers are line of business managers, decision-making executives, and knowledge and information professionals.”

Tory & Dick Kaser Victoria (Tory) Cox Kaser
and Dick Kaser
Computers in Libraries

First and foremost, “CIL is by librarians for librarians and about technology all the time,” says Tory. What makes CIL unique among ITI’s publications is its focus. While the editors suggest the editorial focus for each issue, the readers are the ones who drive the content and have the input about what is important. The Kasers maintain that this reader-driven content approach is different from other ITI publications where the editors drive the content. “I love the voice of the publication,” says Dick. “It’s genuine, authentic, and sincere.” And he also thinks “Librarians are really cool.”

Stephen Nathans-Kelly
EventDV Magazine
EventDV-TV.com
EMediaLive.com

“EventDV is a business and technology trade magazine for professional event, wedding, and corporate videographers. Most of our readers run their own independent studios, ranging from small operations doing 10–15 weddings per year to much larger studios that shoot 100–200 sports or school events.”

Barbara Quint
Searcher Magazine

“Ten times a year, Searcher’s readers—librarians and information industry professionals—read a mix of practical, hands-on advice on key sources and key tools along with overviews and commentary on key issues affecting our field. The advice extends from columns on open web sources, commercial pay-for-use services, hardware and software used by info pros, legal issues, etc. Articles cover the full gamut of issues in the field.” Quite modestly, she says, “And to cap it all off, there’s my own opinionated column, Searcher’s Voice, now available in podcast form for masochists everywhere.”

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