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New Guidebook, Choosing and Using a News Alert Service, Offers First Complete Round Up of News Alert Services

The Accidental Webmaster
September 8, 2004, Medford, NJ—Information Today, Inc., in conjunction with FIND/SVP Inc., announces the publication of a new business guidebook, Choosing and Using a News Alert Service, written by Information Advisor editor Robert Berkman, with contributions by Marie Kotas.

"It seems that on an almost daily basis a new service or technology becomes available," writes Gary Price, of and news editor of SearchEngine Watch, in the book's foreword. "The good news is that Bob Berkman has assembled a comprehensive, fact-filled, and easy-to-read guide to the many types of news alert services available today."

This guidebook outlines how to effectively use news tracking services and electronic research tools to monitor corporate information and business-focused news. The guidebook is written to assist industry professionals and businesses in understanding the tools used to monitor trends, products, competitors, markets, and occupation related developments.

Berkman's guidebook offers overviews for more than a dozen free and fee Web-based news tracking and monitoring services. Some of the services evaluated in the guidebook are Google News Alerts, CBS MarketWatch, CyberAlert, Hoovers, Dialog NewsEdge and Factiva. He also introduces readers to Complementary Alertlike Services, new and innovative technologies that are either free or inexpensive and are designed to help researchers monitor news more efficiently and effectively. It also provides the only comprehensive chart of news alert services and the publications that are contained in each.

"With so many choices, finding the one that best fits your tracking needs can be quite a challenge," stated Berkman. "My goal in writing this guide book was to help eliminate those challenges."

Berkman's guidebook also includes a list of the top rated news alert services in a variety of price categories. These include:

• FREE — Google News Alerts
• CHEAP AND INEXPENSIVE – NetContent: IntelliSearch
• PREMIUM, FEE-BASED – Dialog: NewsEdge and PRNewswire: eWatch
• TRADITIONAL ONLINE NEWS VENDOR – Factiva: Track and LexisNexis: Personal News

Also included is an extensive appendix that lists 100 key print-based business news sources as well as key Web-based business news sources, and an extensive compilation of vendor source comparison tables. An accompanying table identifies which of those news sources is included by the news alert services covered in the guidebook.

Choosing and Using a News Alert Service (127 pp/softbound/$79.95/ISBN: 1-57387-224-5) is published by Information Today, Inc. For more information or to order, contact the publisher directly at (800) 300-9868 [outside the U.S. call (609) 654-6266]; fax (609) 654-4309; e-mail; or log on to the ITI Web site at

About Information Today, Inc.
Information Today, Inc. publishes books for librarians, information professionals, the knowledge management community, and indexers, as well as those whose work involves online searching. In addition to books, ITI publishes numerous periodicals, directories, and online products and is the organizer of Computers in Libraries, Internet Librarian, KMWorld & Intranets, and other conferences. For more information about ITI's complete product line, please visit us online at

About FIND/SVP, Inc.
FIND/SVP, Inc. ( is a knowledge services company that offers a full suite of custom business intelligence, advisory, research, and consulting solutions to address clients' critical business issues. FIND/SVP (OTCBB: FSVP) helps executives enhance their business performance and profit from their opportunities through targeted research and advisory work, providing its over 1,500 member clients with a competitive business advantage. Founded in 1969, FIND/SVP is the second largest member of the global SVP Group, which serves more than 75,000 executives in 11,000 companies worldwide.

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