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Leaders of Content Industry Gather for Latest Trends and Networking Opportunities at Buying & Selling eContent 2004

May 17, 2004, Medford, New Jersey—From April 25–27, 2004, content industry executives, major enterprise buyers, and content solutions providers gathered at the 5th annual Buying & Selling eContent conference at the Camelback Inn Resort in Scottsdale, Arizona. Hosted by Information Today, Inc., this executive-level conference grows in popularity every year and is recognized as a must-attend event for leaders within the content industry.

Over the course of 3 days, nearly 200 attendees gathered to discuss and evaluate the core challenges and issues central to their industry. Attendees had the opportunity to hear from more than 25 speakers who spoke on a variety of topics relating to the industry. A recurring theme throughout the conference was the issue of business partnerships and relationships. This theme was echoed in the session on buy-sell partnerships by representatives from March Inc, OneSource Merrill Lynch, LexisNexis, and Alacra, as well as by panelists during the “Evolving Models for Licensing and Rights Managemet” and “The Convergence of Software and Content” sessions.

Also highlighting the conference were the three keynotes who addressed attendees over the course of the three days. Louis Borders of Borders Books and KeepMedia opened the conference, talking about his latest venture and the “going slowly” approach in which the venture is built slowly as opposed to overnight. Next to speak was Anthea Stratigos of Outsell, Inc., who discussed how people often identify their business by the container (the book business, the magazine business, etc.) instead of by the content. On the last day of the conference, Allen Weiner of GartnerG2 spoke on the changing world of content and the power shifts of the future that may lead to new, large media companies being in control.

Attendees also took advantage of the multiple opportunities available throughout the course of the conference to connect with contacts and build business relationships in a relaxing resort atmosphere. The conference kicked off with a “best ball” golf tournament and a Sunset Welcome Reception; the following 2 days were filled with workshops, networking lunches, and roundtable discussions

To find out more about the events at this year’s conference, visit the Buying & Selling eContent Web site at

For more information on next year’s Buying & Selling eContent, please contact Information Today, Inc. at (800) 300-9868 [outside the U.S. call (609) 654-6266], e-mail, or visit us on the Web at

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