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WebSearch University — Power Searching with the Pros

February 25, 2004, Medford, NJ— Information Today, Inc. announced the stimulating program on slate for its WebSearch University conference set to take place May 11–12, 2004 at the Hilton New York. A valuable, concentrated learning environment brings a knowledgeable faculty and the latest search tactics and developments to the conference attendees. Now in its fifth year, WebSearch University has a proven track record of helping hundreds of searchers improve their skills and research strategies.

Anyone whose job requires searching the Web for the best results will benefit from WebSearch University with its completely updated curriculum and course content. The rapidly changing nature of the Web makes it imperative that information professionals continuously update their skills. WebSearch University helps attendees stay on top with interactive sessions led by the following knowledgeable faculty: Mary Ellen Bates, Tara Calishain, Greg Notess, Marydee Ojala, Gary Price, and Genie Tyburski. For those attendees who want to enhance their skills in a specific area, a separate day of pre-conference workshops led by select members of the expert faculty is also scheduled.

WebSearch University is geared to the intermediate to advanced searcher, although helpful hints can be found by those new to Internet research. With core courses focusing on power searching and search strategies, searchers are also introduced to the best thinking and practical advice on news searching, multimedia search, and blogs. The following are just some of the topics that will be covered:

· Trends in Web searching
· Why SEO matters
· Adding value with post-processing
· When not to use Google

Go to www.websearchu.com to view the latest program information. In coming months, there will also be more details on the Washington, D.C., conference in September with the same faculty and similar courses.

Register for the New York conference by April 16, 2004, and save $100 off the conference registration.

For more information or to register for WebSearch University, please contact Information Today, Inc. at (800) 200-9868, [outside the U.S. call (609) 654-6266], e-mail custserv@infotoday.com, or visit www.infotoday.com.


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