|
The
Global Conference and Exhibition on Electronic Information & Knowledge
Management
InfoToday
2003
National
Online 2003
| Tuesday,
May 6th |
| InfoToday
2003 Opening Keynote [West
Ballroom] |
 Putting
Ideas to Work
9:00
a.m. – 10:00 a.m.
Larry
Prusak, Consultant, Researcher, & Author
Information
professionals and knowledge managers are uniquely positioned to
be thought-leaders within their organizations. One key to innovative
leadership is knowing how to choose the right ideas to implement—and
then making them happen. Drawing on more than two years of research,
Larry Prusak, a leading-edge consultant and researcher will discuss
where new ideas come from, how to evaluate which ideas are worth
pursuing, and customizing ideas to suit an organization’s unique
needs. Hear how to determine when to adopt a new idea aggressively
and how to be effective in promoting new ideas within your organizational
structure.
Larry
Prusak has extensive consulting experience, within the U.S.
and internationally, in helping firms leverage and optimize their
information and knowledge resources, and has authored several
books and numerous articles on knowledge and information management.
His latest book, What’s the Big Idea: Creating and Capitalizing
on the Best Management Thinking, is due out in May 2003.
|
| |
Networking
Break — Grand Opening of Exhibit Hall
10:00
a.m. – 10:45 a.m. |
| |
Tuesday,
May 6th — National Online 2003 Keynote
[Trianon Ballroom]
Moderated by Marydee Ojala, Editor
ONLINE |
An
Ascent into the Interior of the New Information Marketplace
10:45
a.m. – 11:30 a.m.
Patrick
Spain, Chairman
& CEO, Alacritude, LLC
Since the beginning of the online information industry, sellers
have focused their efforts on creating products for the enterprise.
The selling proposition has been that the product is better, more
efficient, and will make the enterprise more money. But the advent
of near universal online connectivity and long-term societal trends
has forever changed this dynamic. Individuals—at work, home and
school—are taking control of the tools they need to get things done.
Individuals within enterprises are doing the same. This presentation
will identify the challenges and opportunities created for information
professionals. |
| |
|
|
| |
Tuesday,
May 6th — Track
A: Strategic Searching [Petit
Trianon]
The promise and allure of Internet
has always been the easy availability of vast amounts of data. Reality,
however, suggests this promise is far from fulfilled. Doing good
searches and getting good results require a constant skills review
and detailed knowledge of the changing scope of online content.
In this track, you’ll learn about new search techniques, the issues
surrounding access to government information, disappearing data,
and misinformation from skilled searchers and public policy experts.
Moderated by Susanne Sabroski, President, Sabroski
& Associates |
| |
Session
A101 — Fine-Tuning Your Search Skills
11:45
a.m. – 12:30 p.m.
Mary
Ellen Bates, Bates Information Services
Rapid advances in Web search technology, changes in database availability,
and alterations in pricing policies require information professionals
to re-evaluate their search skills on a regular basis. As someone
who reinvents her approach to searching at least every 6 months,
Mary Ellen Bates is well positioned to provide a crash course on
the very best way to approach a research problem—at least until
the next iteration of search functionality and information resources
comes along. |
| |
Lunch
Break — A Chance to Visit the Exhibits
12:30
p.m. – 2:00 p.m. |
| |
Session
A102 — Access to Government Information: Changes in the Big
Picture
2:00
p.m. – 2:45 p.m.
Mary Alice Baish, Associate Washington Affairs Representative,
American Association of Law Libraries
David LeDuc, Director, Public Policy, Software & Information
Industry Association
Moderated
by Dan Duncan, Consultant
In 2003, Congress must act to renew or revise several key aspects
of government information policy. The outcome of those debates will
affect how, when, and where the public obtains government data for
many years to come. Two policy experts representing the library
community and the information industry will discuss the merits of
current laws, where changes are likely, and how these changes may
affect the roles of government, libraries, and industry in making
government information available. |
| |
Networking
Break — A
Chance to Visit the Exhibits
2:45
p.m. – 3:15 p.m. |
| |
Session
A103 — Who Moved My Data? Black Holes in Cyberspace
3:15
p.m. – 4:00 p.m.
Judith Field, Library & Information Science Program, Wayne
State University
We all would like to guarantee that our research is complete, current,
and accurate. In today’s information climate, where information
appears and disappears with great abandon on the Web as well as
on traditional online hosts, is there any possibility of such a
guarantee? What should researchers be on the lookout for? How can
we explain to our end-users that there is no single perfect search
engine? How should we guard against providing incomplete, out-of-date,
and inaccurate information? |
| |
Session
A104 — Misinformation on the Web
4:15
p.m. – 5:00 p.m.
Anne Mintz, Director, Knowledge Management, Forbes Inc.
Genie Tyburski, Web Manager, The Virtual Chase, Ballard
Spahr Andrews & Ingersoll, LLP
Anyone who thought that the publication of Anne Mintz’s book, The
Web of Deception, would bring instances of misinformation, disinformation,
spoof sites, and erroneous data to a screeching halt is quite mistaken.
Specific instances may have been rectified, but others have taken
their place. In this session, author Mintz looks at intentional
misinformation on the Internet, citing new sites and analyzing policy
implications. Turning the discussion to personal data, law librarian
Genie Tyburski, Web Manager of The Virtual Chase, concentrates her
remarks on what information about individuals is on the Web and
in databases. How does it get there? Who has access to it? Is personal
privacy really dead? |
| |
|
|
| |
Tuesday,
May 6th — Track
B: Search Tools & Techniques
[Trianon
Ballroom]
The online research experience varies greatly depending on the technology
employed by the searcher and the content providers. Improve your
search skills by learning how automatic indexing works, how to capitalize
on human expertise, why examining your search logs can help you
streamline the search process, what advanced techniques can be applied
to Web search engines, and why searcher behavior is important. |
| |
Session
B101 — Automatic Indexing and Searching
11:45
a.m. – 12:30 p.m.
Ev Brenner, Consultant & Industry Observer
Matt Koll, Chairman, Wondir Foundation
Liz Liddy, School of Information Studies, Syracuse University
Moderated
by Ev Brenner, Consultant & Industry
Observer
Wondir aspires to use volunteer human expertise, plus search engines
to automate—and improve—the search experience, according to Matt
Koll, a well-known for-profit guy, who describes his new not-for-profit
project. The question Liz Liddy of Syracuse University asks in her
research is whether metadata elements and values can be generated
automatically from the content of resources and be correctly assigned
to mathematics and science educational materials. |
| |
Lunch
Break — A Chance to Visit the Exhibits
12:30
p.m. – 2:00 p.m. |
| |
Session
B102 — Blogging for the Greater Good of Researchers
2:00
p.m. – 2:45 p.m.
Gary Price, Library Research & Internet Consulting
Moderated by
David King, Project Manager, Kansas City Public
Library
Using his popular Resource Shelf as a model, Gary Price explains
how his blog is created and discusses how libraries can use blogging
technology to their advantage. There are many different software
programs to help you create a blog, but software isn’t everything.
This session will cover both the mechanics of blogging and practical
ideas about the use of Weblogs for libraries of various types. |
| |
Networking
Break — A
Chance to Visit the Exhibits
2:45
p.m. – 3:15 p.m. |
| |
Session
B103 — Web Search Secrets: Advanced Features and Failures
3:15
p.m. – 4:00 p.m.
Greg Notess, Reference Librarian, Montana State University
Moderated by Mark Goldstein, President,
International Research Center
While not always needed, advanced search features of the Web search
engines can be powerful allies in efficient information retrieval.
This session covers advanced techniques such as proximity, field
searching, limits, truncation, and more. It explores how Google,
AlltheWeb, AltaVista, Teoma, MSN Search, and other search engines
process advanced features and where they will sometimes fail to
handle the commands correctly. Greg Notess, creator of SearchEngineShowdown.com
and author of ONLINE magazine’s “On the Net” and “ Internet
Search Engine Update” columns, is a well-known expert on the technical
aspects of Web search. |
| |
Session
B104 — Web Search Behavior
4:15 p.m. – 5:00
p.m.
Moderated
by Mark Goldstein, President,
International Research Center
How Many Web Sites Do Users View?
Amanda Spink, Associate Professor, Pennsylvania
State University
Going Wireless in Kansas City
David King, Project Manager, Kansas City Public
Library
Data samples representing millions of users from three commercial
Web search engines reveal common trends about the number of pages
of results viewed and the number of queries. Amanda Spink’s research
answers questions about how many Web sites are viewed and how many
users look beyond the first few pages of the sites they retrieve—a
crucial issue for site owners and search engines. In an example
of high tech search behavior, the public library in Kansas City
experimented with wireless connectivity to the library’s electronic
services. A task force investigated creative ways to use PDA technology
in a library setting and determined what worked and what didn’t.
|
| |
|
|
| |
| Wednesday,
May 7th |
BREAKFAST
WITH THE BRASS
7:45
a.m. – 8:45 a.m.
Join
Roy Martin, President & CEO, Dialog, Kate
Noerr, CEO MuseGlobal, and Pat Summers,
CEO, SIRSI for breakfast and a lively, interactive question-and-answer
session. Moderated by Marydee Ojala, Editor of ONLINE Magazine and
industry watcher, this breakfast panel session offers you a chance
to find out what the top brass are thinking, what their plans are
for the future, and where the industry is headed. Roving microphones
will encourage InfoToday 2003 attendees to speak up, ask questions,
and be heard in this unique forum. (Questions for the panelists
may also be submitted in advance, on Tuesday, May 6, at the Information
Today, Inc. booth in the exhibit hall.) Open
to InfoToday 2003 conference attendees. |
| |
| InfoToday
2003 Opening Keynote [Trianon
Ballroom] |
 New
Directions in Search: The Google Experience
9:00
a.m. – 10:00 a.m.
Craig
Silverstein, Director of Technology, Google, Inc.
Best known
for its colorful logo and well-known simple search screen, Google
is experimenting with new forms of search and new definitions
of information retrieval. Craig Silverstein explains these new
directions and discusses their potential impact on information
professionals, knowledge managers, and the library community.
Craig
Silverstein is the Director of Technology at Google. He was
the first employee hired by Google’s founders and created many
of the original IT components that supported Google’s deployment
and growth.
|
| |
Networking
Break — Opening of Exhibition
10:00
a.m. – 10:45 a.m. |
| |
|
|
| |
| Wednesday,
May 7th — National Online 2003 General Session [Trianon
Ballroom]
|
Security
and Freedom: Issues Facing Librarians
10:45
a.m. – 11:45 a.m.
Bruce R. James, Public Printer, U.S. Government
Printing Office
James Neal, Vice President for Information Services and University
Librarian, Columbia University
Aimee C. Quinn, Assistant Professor & Assistant Documents
Librarian, University of Illinois at Chicago
Since the events of September 2001, the government has imposed on
librarians—through statutes such as the Patriot Act and Homeland
Security Act, as well as new regulations—revised requirements and
procedures for tracking both information use and removing or destroying
publicly-accessible government documents. Learn what the government
is doing to aid librarians in understanding these changes and how
the library community is adapting to the changing landscape. |
| |
Wednesday,
May 7th — Track
A: The Art & Science of Research [Petit
Trianon]
Public records research for
personal data, competitive intelligence research for companies,
and the legal research scene are covered in this content-focused
track. As searchers become more efficient and previously hidden
data surfaces on the Web and in traditional databases, the possibilities
for research expand exponentially, albeit sometimes in unexpected
ways. Expand your research horizons by hearing from these experienced
practitioners. |
| |
Session
A201 — Still Naked in Cyberspace
12:00
p.m. – 12:45 p.m.
Carole
Lane, Author, Naked
in Cyberspace
Moderated by
David King, Project Manager, Kansas City Public
Library
Sales of the second edition of Carole Lane’s book, Naked in Cyberspace,
have taken off like a shot. In this session, hear Carole explain
the intricacies of public records research. As one of the country’s
experts on this topic, Carole not only speaks about the question
of privacy, but she also gives a nonjudgmental assessment of what
personal data is and is not available through online databases.
Her views will interest professional researchers tracking down information
on people for business or personal reasons, as well as others who
are intrigued by the public policy issues raised by this type of
research. |
| |
Lunch
Break — A Chance to Visit the Exhibits
12:45
p.m. – 2:00 p.m. |
| |
Session
A202 — Developments in Competitive Intelligence
2:00 p.m. – 2:45 p.m.
Moderated by Jerry P. Miller, Simmons
College
CI Meets KM
Jerry Miller, Director of Competitive Intelligence,
Graduate School of Library Science, Simmons College
Back to the Future: The Evolution of Environmental
Scanning
Margaret Carr, Carr Research Group
Competitive intelligence has been around long enough that it’s time
to rethink some of its basic premises. Jerry Miller, a long-time
CI researcher, explores the confluence of knowledge management with
competitive intelligence. How analogous is CI to KM? Are they pursuing
the same goals or are there differences? Margaret Carr takes a second
look at environmental scanning, a traditional technology that has
been reinvented in today’s online world. Based on numerous interviews
with CI professionals, she will provide insights into the value
of environmental scanning. |
| |
Networking
Break — A
Chance to Visit the Exhibits
2:45
p.m. – 3:15 p.m. |
| |
Session
A203 — In Good Legal Standing
3:15 p.m. – 4:00 p.m.
Moderated by Mark Goldstein,
President, International Research Center
How Law Librarians Rank Knowledge Management
Glen Bencivengo, Associate Professor, School of
Library & Information Science, Pratt Institute
Legal Research for the Non-Legal Professional
Steven Anderson, Director of Research Services,
Gordon Feinblatt Rothman Hoffberger & Hollander, LLC
Like many other professionals, law librarians are
confronting the issues raised by knowledge management. Glen Bencivengo,
a lawyer and law librarian, examines what he sees as the salient
points. Taking a different tack, Steven Anderson gives pointers
on using the Web for legal research, even if you’re not a law librarian
or a lawyer. |
| |
Session
A204 — Value for Money: You Mean I Have to Pay?
4:15
p.m. – 5:00 p.m.
Moderated
by Susanne Sabroski, President, Sabroski &
Associates
Marydee
Ojala , Editor, ONLINE Magazine
Most information professionals have never subscribed to the myth
of free information on the Internet. However, management often thinks
that getting something for nothing is a superb idea — and
sometimes it is. In this session, Marydee Ojala investigates some
of the reasons to pay —
or not to pay —
for information, and explores whether free sites sometimes offer
better information than fee-based services. Search examples illustrate
decision points for when to use a fee-based or free source. |
| |
|
|
| |
Wednesday,
May 7th — Track
B: Achieving Web Search Excellence
[Trianon
Ballroom]
Who
doesn’t want to master the intricacies of Web search so we can provide
clients and patrons with excellent and comprehensive search results?
However, the complexity and ever-changing nature of the Web is a
major obstacle to fully understanding Web search functions, capabilities,
and resources. The new search engines, new approaches to sharing
and finding information, and new technologies covered in this track
all have the potential to affect the quality of our searches and
our results. |
| |
| Session
B201 — Reference Work in our Web World
12:00 p.m. – 12:45 p.m.
George
R. Plosker , Consultant
As information professionals strive to achieve Web search excellence,
they must go beyond discovering and utilizing the most appropriate
and up-to-date search strategies. The crucial need is to provide
leadership and direction on locating and retrieving needed information
for affiliated professional end-users, patrons, and students who
are doing their own searching. This assistance should include
a wider range of related activities that lead to the empowerment
of a new generation of searchers. George Plosker will review related
activities such as instruction and education, collection development,
and leveraging reference know-how to engineer integrated solutions.
|
| |
Lunch
Break — A Chance to Visit the Exhibits
12:45
p.m. – 2:00 p.m. |
| |
Session
B202 — The Pleasures and Pitfalls of Electronic Books
2:00
p.m. – 2:45 p.m.
Donald T. Hawkins, Information
Today, Inc.
Chris Forbes, President & CEO, knovel
Electronic books have their proponents and detractors. Some have
gone so far as to declare e-books dead. Our two speakers vehemently
disagree, seeing many signs of life and expecting growth in the
types and numbers of available e-books. Donald Hawkins has followed
e-books for several years, contributing seminal article on the topic
to ONLINE magazine. Chris Forbes runs knovel, which supplies
scientific and technical reference books to libraries worldwide.
From their differing, yet complementary, perspectives, the genre
of e-books will be thoroughly explained in this timely session. |
| |
Networking
Break — A
Chance to Visit the Exhibits
2:45
p.m. – 3:15 p.m. |
| |
Session
B203 — Making Your Spider Outperform Google
3:15
p.m. – 4:00 p.m.
Rich Wiggins, Senior Information Technologist, Michigan State
University
Early models of Web search worked on the assumption that users browse
as they seek starting points, and search when they seek more details.
But spiders can also deliver starting points just as well as Google.
Log analysis reveals that a small number of unique searches account
for a huge percent of searches performed. At Michigan State University,
this analysis resulted in an “accidental thesaurus” that matched
the most popular search phrases with the best Web starting points. |
| |
Session
B204 — Nomadic Computing
4:15
p.m. – 5:00 p.m.
Stephen Arnold, Arnold Information Technologies
Anywhere,
anytime—that’s the promise of ambient computing. If you have a wireless
device, you can be connected, regardless of time and space. Or so
go the promises of wireless vendors. How does wireless affect library
space planning, not to mention library funding? Can wireless technology
enhance the services provided by libraries and information professionals?
Learn about the latest technologies, how to cost-justify, and when
to implement them during this thought-provoking session. |
| |
|
|
| |
| Thursday,
May 8th |
| InfoToday
2003 Opening Keynote [Trianon
Ballroom] |
 The
Digital Copyright Agenda
9:00
a.m. – 10:00 a.m.
Marybeth
Peters, Register of Copyrights and Director, U.S. Copyright
Office
The last
decade has seen numerous changes in domestic and international
copyright laws, and the U.S. Copyright Office has been at the
forefront of the debates and legal battles shaping the digital
copyright agenda. Drawing on nearly a decade of experience as
Register of Copyrights, Marybeth Peters will discuss the changes
and their success, as well as the continuing challenges facing
users, producers, and lawmakers in the years ahead.
Marybeth
Peters has served as the United States Register of Copyrights
since 1994, and formerly she was Policy Planning Advisor to the
Register. She is the author of The General Guide to the Copyright
Act of 1976, and a recognized expert on intellectual property
and copyright law.
|
| |
Networking
Break — Opening of Exhibition
10:00
a.m. – 10:30 a.m. |
| |
|
|
| |
Thursday,
May 8th — Track
A: Information Quality [Petit
Trianon]
This track tackles various
aspects of creating quality information. The importance of metadata,
the primary research function, and digitizing archival information
cannot be overlooked when designing databases, Web sites, and informational
resources. Learn more about how to build quality into your information
resources and Web sites.
Moderated by George Plosker, Consultant
|
| |
Session
A301 — The Role of Metadata for Today’s Content
10:30
a.m. – 11:15 a.m.
Bob
Boiko, Lecturer, iSchool, University of Washington, & Author,
Content
Management Bible
Metadata—data about data—is touted as facilitating quality results,
at least when used properly. Boiko’s notion of metadata is wide-ranging,
encompassing structure, format, access, management, and inclusion.
In considering the role of metadata, he touches on sharing, standards,
databases, and awareness of the wider world. Applying metadata to
information sources allows us to understand and use the data on
the public Web and on our intranets. In this session, you will learn
how to apply metadata to your content for maximum results. |
| |
Session
A302 — Building Quality Databases
11:30
a.m. – 12:15 p.m.
Margot
Williams , Business Development Manager, Snapshots International
Marshall Breeding, Library Technology Officer, Vanderbilt
University
For Snapshots International, building
a quality market research database begins with the research process.
Primary research feeds a database model that ensures users have
a consistent series of data points arranged in a predictable pattern.
At Vanderbilt University, the library has taken on the project of
creating a news database from the Vanderbilt Television News Archive.
The Archive staff catalogs and creates abstracts for each news program.
Creating a large-scale Web-enabled database presents unique challenges
in digitizing video and in producing streaming video. |
| |
Lunch
Break — A Chance to Visit the Exhibits
12:15
p.m. – 1:30 p.m. |
| |
Content
Management Symposium
1:30
p.m. – 5:00 p.m.
CLICK
HERE for details. |
| |
|
|
| |
Thursday,
May 8th — Track
B: Alternative Search Engines [Trianon
Ballroom]
The landscape of Web search
is dominated by the major search engines, but that’s not the whole
story. Alternative ways of searching for Webbased information are
also important to the information professional, while understanding
the potential of internal search engines offers the opportunity
to impact internal information retrieval.
Moderated by Sheri Lanza, Editor,
The CyberSkeptic Guide to Internet Research, Information
Today, Inc. |
| |
Session
B301 — The Other Web: Directories, Images, Non-HTML Files,
and All That
10:30
a.m. – 11:15 a.m.
Ran
Hock, Online Strategies
In this session Ran Hock, author of The Extreme Searcher’s Guide
to Web Search Engines: A Handbook for the Serious Searcher,
shares his know-how about search engine capabilities for retrieving
items other than HTML Web pages. There are a host of information
resources on the Web that aren’t in HTML format, and technical developments
in Web search engines are constantly expanding the universe of retrievable
materials. Ran will bring you up to date on the essential “other
Web.” |
| |
Session
B302 — New Paradigms for Search Engines
11:30 a.m. – 12:15 p.m.
Chris Sherman, Associate Editor, Search Engine Watch
If there’s a constant with Web search engines, it’s that they change
abruptly and without advance notice. And although the general public
may equate search engines with Google, information professionals
need a lot more than Google in their toolkits. Search expert Chris
Sherman tracks Web search engines for a living. He’s on top of new
engines, changes in existing engines, Web sites that resist being
found by search engines, and meshing traditional online with newer
technologies. This session provides an in-depth look at the newest
paradigms in Web search for savvy searchers who go beyond Google. |
| |
Lunch
Break — A Chance to Visit the Exhibits
12:15
p.m. – 1:30 p.m. |
| |
Content
Management Symposium
[Trianon Ballroom]
1:30
p.m. – 5:00 p.m.
CLICK
HERE for details. |
| |
|
|
|
