Internet Librarian 2003
General Conference - Tuesday, November 4th
November 3-5, 2003 Monterey Conference Center Monterey, CA
The Internet Conference & Exhibition for Librarians & Information Managers 
Track A
Track B
Web Ops
Track C
Track D
Tools for Info Pros
Evening Session
Preconference Monday Tuesday Wednesday Internet@Schools Program

OPENING KEYNOTE — Top Tech Trends for Internet Librarians [San Carlos Ballroom]
9:00 a.m. – 9:45 a.m.
Elizabeth Lane Lawley, Rochester Institute of Technology;
Rich Wiggins,
Michigan State University;
Stephen Abram,
Micromedia ProQuest

Our technology experts provide some insights into areas that Internet Librarians need to watch as the future unfolds. Come and hear about themes you have never heard about before and start to consider their impact on your environment and your services.

Tuesday, November 4th Track A — Information & Knowledge Exchange: Blogging [Steinbeck Forum]
Blogs are a gold mine for “emergent information” on the Web. Libraries and librarians have started to mine this information, using the technology for communication exchange. This track focuses on the technology, the applications, and leading-edge strategies for utilizing the new Web to improve information services and knowledge exchange.
Moderated by Donna Scheeder, Library of Congress

Networking Break—A Chance to Visit the Exhibits
9:45 a.m. – 10:30 a.m.

Session A201 — The Blogging Explosion—Libraries & Weblogs
10:30 a.m. – 11:15 a.m.
Darlene Fichter,
Data Services Librarian, University of Saskatchewan

This session discusses the state of the art of blogging: how blogs can produce instant content for your Web site, market libraries and library services, and provide technology for knowledge exchange within your own organization. It covers different types of blogs,
popular free and low-cost blogging services, as well as new software packages for blogging. Our expert highlights new blog features and add-ons for creating dynamic resource sites.

Session A202 Blogging for Productivity & Knowledge Exchange
11:30 a.m. – 12:15 p.m.
Marylaine Block,
Writer & Internet Librarian
Sabrina Pacifici, Law librarian, Web site editor/publisher,
Frank Cervone, Assistant University Librarian for Information Technology, Northwestern University

This panel of bloggers highlights different applications of Weblogs— from current awareness, to knowledge transfer, to library
administrative communication tools. Their experiences should provide insights on how to use this technology in your environment.

Lunch Break
12:15 p.m – 2:00 p.m.

Session A203 Increasing Information & Knowledge Exchange with RSS
2:00 p.m. – 2:45 p.m.
Steven M. Cohen,
Assistant Librarian, Rivkin Radler, LLP
Jenny Levine, Internet Development Specialist, Suburban Library System

Rich site summary (RSS) is a form of XML used to syndicate content from thousands of Web sites into an aggregated news feed. RSS feeds have begun to attract the attention of those in the content delivery and management fields. Content from numerous sites can be delivered to one place (an aggregator), eliminating the need to visit these sites throughout the day. This session covers how to get started in the world of RSS feeds, including a review of the major players in the field, resources to help locate feeds, and what the future will hold for RSS, as well as providing practical advice on how to utilize feeds.

Coffee Break
2:45 p.m. – 3:15 p.m

Session A204 Harvesting Blogs for Emergent Information
3:15 p.m. – 4:00 p.m.
Greg Notess,
Creator, Search Engine Showdown & Reference Librarian, Montana State University

The wealth of information and content contained in blogs is incredible, but it can be a chore to separate it out from rants, duplicates, and irrelevant content. This session highlights strategies and tools for identifying and harvesting high-quality emergent information and content from blogs.

Session A205 Beyond Blogging
4:15 p.m. – 5:00 p.m.
Elizabeth Lane Lawley,
Asst. Professor, Rochester Institute of Technology

This session goes beyond what's happening in the world of blogging today and looks at what’s on the horizon in terms of publishing and communications. It considers the impact of blogs, wikis, and other related technologies on info pros and their clients and how they might be integrated into work in the future.

Tuesday, November 4th Track B — Web Ops [DeAnza I]
Focused on Web operations, this track looks at different ways to make the Web secure, usable, and more customer-friendly. Many examples of tips and tools to make Web-based platforms and products more effective are provided.
Moderated by Richard Hulser, Principal, Richard P. Hulser Consulting

Networking Break—A Chance to Visit the Exhibits
9:45 a.m. – 10:30 a.m.

Session B201 — Network Security: What You Need to Know
10:30 a.m. – 11:15 a.m.
Frank Cervone,
Assistant University Librarian for Information Technology, Northwestern University

What is it that actually happens when a network is attacked? With the large investment that libraries have in electronic resources, it is
important that librarians understand the threats, vulnerabilities, and legal issues related to computer hacking and network attacks. This session discusses why the vulnerabilities in a network are so dynamic, what kinds of computer hacks there are, how to evaluate software and hardware protection, and how to identify sources of potential exposure and develop a plan to keep your library’s resources safe.

Session B202 — Visual Interfaces for Users of Digital Texts
11:30 a.m. – 12:15 p.m.
Donald Beagle,
Director of Library Services, Belmont Abbey College

Can libraries out-Google Google? Should they even try? The configuration of current-generation OPAC’s tends to reinforce a preference for keyword searching, while marginalizing classification. This talk uses examples to discuss how classification visualization can offer novice searchers enriched entry vocabularies and an expanded range of re-entry strategies. The use of visualization to present LCC and DDC structures as “perspective hierarchies” and how keyword-in-caption searching of LCC subclasses offer fresh approaches. The technique may also be generalized into a construct called “c-space” with potential applications for future use of the semantic Web.

Lunch Break
12:15 p.m – 2:00 p.m.

Session B203 — Humanizing the Web: Support Tools
2:00 p.m. – 2:45 p.m.
Laura Probst,
Head of Public Services,
Paula Contreras,
Reference Librarian, &
Linda Klimczyk,
Information Center Consultant, Pennsylvania State University

The expansion of Web-based library services, particularly synchronous and asynchronous reference, requires both staffing and technology infrastructure. This session looks at tools for supporting users, enabling their independent use of the library and providing point-of-need assistance. Examples in moving from local development to commercial software (LSSI RefTracker), an analysis of usage, demographic, and content data collected over a 2-year implementation period, and an examination of software functionality and requirements for future development are provided.

Coffee Break
2:45 p.m. – 3:15 p.m

Session B204 — Wacky World of Gadgets
3:15 p.m. – 4:00 p.m.
Barbara Fullerton,
Manager of Library Services, Locke Liddell & Sapp, &
Brian Neale,
IT Manager

This session is an introduction to new gadgets for work and home, providing knowledge about new wireless applications, what technology-is being developed, and what technology is obsolete. View new technology for printers, pocket PCs, Tablet PCs, palm-pilots, ereaders, cell phones, digital cameras, camera phones, software, etc.

Session B205 — Bright Ideas for the Web
4:15 p.m. – 5:00 p.m.
Darlene Fichter,
Data Services Librarian, University of Saskatchewan Library
Marshall Breeding,
Library Technology Officer, Vanderbilt University

This panel of Webmasters looks at how libraries are utilizing XML content from Google, Amazon, and other sites to create new services. The session covers the toolkits and free programs available to integrate content, touring some applications on library and other sites. Come learn about some cool cut and paste, easy to implement applications and services.

Tuesday, November 4th Track C — E-Learning [DeAnza III]
This exciting track is set around the theme of designing and developing e-learning from start to finish. It starts with outcomes of what e-learning can provide to get you thinking about where you want to go. Next, curriculum, especially competencies and challenges centered on information skills and literacy, is discussed. The e-learning environment— two views on how delivery affects, and is affected by, online technologies—is examined. Specific tools used to make e-learning happen and case studies of elearning projects and programs are provided.
Organized & moderated by D. Scott Brandt, Technology Training Librarian, Purdue University Libraries

Networking Break—A Chance to Visit the Exhibits
9:45 a.m. – 10:30 a.m.

Session C201 — Outcomes: Adventures in E-Learning
10:30 a.m. – 11:15 a.m.
Karen Wilber,
Continuing Education Coordinator, Tampa Bay Library Consortium
Gail Griffith,
Deputy Director, Carroll County (MD) Public Library

Two slightly different perspectives on the same topic—planning, finding, administering and evaluating e-learning—are featured. Discussion includes how Web-based training meets (and doesn’t) student needs; different ways to administer and evaluate the success of the program; ensuring access points and technical support for learners; using blended learning techniques to address a variety of learning styles, and supporting personal responsibility for learning and teaching.

Session C202 — Curriculum: Competencies and Challenges
11:30 a.m. – 12:15 p.m.
Lynn Lampert,
Coordinator of Information Literacy, California State University Northridge
Elisabeth Leonard,
Reference Librarian/Business and Economics Bibliographer, Wake Forest University
Richard Eissinger,
Instruction Librarian, &
John Eye,
Web Librarian, Southern Utah University

This session looks at aspects of building and implementing curricula in an information-literacy context. How to integrate Internet competencies into user training is examined, as well as the challenges of designing an online course to teach information literacy as a general education course.

Lunch Break
12:15 p.m – 2:00 p.m.

Session C203 — Environment: Impacts and Objects
2:00 p.m. – 2:45 p.m.
Owen Hall Jr.,
Professor, Decision Systems, Pepperdine University
Lori Mardis,
Information Librarian, &
Connie Ury,
Library Outreach Coordinator, Owens Library, Northwest Missouri State University

This session looks at the environment in which e-learning takes place. Two interesting aspects are examined: How does search engine technology impact distance learning? How can e-learning content be captured and shared as learning objects?

Coffee Break
2:45 p.m. – 3:15 p.m

Session C204 — Tools: Designing and Developing
3:15 p.m. – 4:00 p.m.
Richard Brhel,
Director, Library Resource Center, Myers University
Kenneth Burhanna,
Instructional Design Librarian, Cleveland State University Library
Jim Stewart,
Director of R&D, &
Rachel Amato,
Marketing Manager, Information Mapping

This session looks at tools in two ways—using them to create elearning, and integrating them into an e-learning application. First is a DIY application of using full-motion screen capture to design and develop e-learning. Second, a total integrated e-learning solution and the component tools it uses to enhance learning are studied.

Session C205 — Case Studies: Context and History
4:15 p.m. – 5:00 p.m.
Sharon Tang & Kjrsten Andersen,
Senior Channel Editors, Microsoft Corporation
Deborah Murphy,
Instruction Librarian;
Ann Hubble,
Electronic Resources Librarian;
Christy Hightower,
Engineering Librarian; &
Ken Lyons,
Reference Librarian, University of California, Santa Cruz, McHenry Library

Join us for great storytelling describing what really goes on, what works, what doesn’t, and what’s to come. This session peeks inside the halls of Microsoft to look at how the effectiveness of a dynamic training program is measured. The session also looks at how changes in the nature of library research and technologies over the past 6 years have led NetTrail to refocus instruction using a more holistic approach to information-literacy skills.

Tuesday, November 4th Track D — Tools & Practices for Information Professionals [DeAnza II]
Sponsored by the Special Libraries Association, this series of sessions focuses on issues and practices of particular concern to information professionals with specialized collections and/or operating in specialized organizations.
Moderated by SLA president, Cindy Hill, Manager, SunLibrary, Sun Microsystems

Networking Break—A Chance to Visit the Exhibits
9:45 a.m. – 10:30 a.m.

Session D201 — Beyond Power Searching: E-Books, E-Journals, & One-Stop Infoshopping
10:30 a.m. – 11:15 a.m.
Susan Braun,
Electronic Resources Librarian, The Aerospace Corporation

After bringing a number of electronic information sources to the desktops of the Aerospace Corporation staff and “teaching them to fish,” the next logical step was tackling full-text e-journals and ebooks. This case study discusses the selection and introduction of e-journals and e-books as well as the redesign of the library’s Web site and introduction of “Journal Central” in a major expansion of the library’s virtual information services.

Session D202 — Competitive Intelligence Resources: Staying One Step Ahead in Your Research
11:30 a.m. – 12:15 p.m.
Sabrina Pacifici,
Law Librarian, Web Site Editor/Publisher,

Locating and analyzing reliable, comprehensive corporate information on the Web is an increasingly challenging task, as such resources transition to fee-based environments. Learn how to leverage a range of services, sources and applications, from news aggregators to email updates and dependable Web sites, to maximize your research.

Session D202— Centers of Excellence: Using Business Strategies
11:30 a.m. – 12:15 p.m.
Cindy Romaine,
Design Library, Nike

Branding, metrics, and performance excellence are not the traditional language in many libraries, but the libraries of today and certainly of tomorrow need innovative thinking, solid strategies, organizational models, and management practices to succeed. This session focuses on the strategies used by SLA Business & Finance Division Center of Excellence Award Winner, Nike Design Library.

Lunch Break
12:15 p.m – 2:00 p.m.

Session D202 — Competitive Intelligence Resources: Staying One Step Ahead in Your Research
2:00 p.m. – 2:45 p.m.
Sabrina Pacifici,
Law Librarian, Web Site Editor/Publisher,

Locating and analyzing reliable, comprehensive corporate information on the Web is an increasingly challenging task, as such resources transition to fee-based environments. Learn how to leverage a range of services, sources and applications, from news aggregators to email updates and dependable Web sites, to maximize your research.

Coffee Break
2:45 p.m. – 3:15 p.m

Session D204 — Corporate Librarians & Their Role in Enterprise Content Management
3:15 p.m. – 4:00 p.m.
Kathy Millington,
Manager, Library and Information Center, Berlex Laboratories
Susan Stearns,
Vice President of Marketing, Inmagic, Inc.

Berlex Labs Library and Information Center [LInC] supports personalized intranet pages that serve up relevant and dynamic content to business users throughout the organization. This content goes well beyond the library catalog to embrace internal and external content that is critical to the company’s business objectives. The LInC staff have created their intranet-based “information shopping center” using Inmagic software and services. Stearns discusses the growing role that info pros are playing in enterprise content management initiatives. Millington provides a glimpse into the methodology she and her staff have followed in creating their intranet services, marketing them, and becoming a visible and expert presence on the various management teams that oversee content management company-wide.

Session D205 — Online Research Management
4:15 p.m. – 5:00 p.m.
Kirk Fackre,
President, ResearchAgent Corporation
Tom Fleming,
Director, Information Resources Management, Jeffery, Mangels, Butler & Marmaro LLP

In close collaboration with information managers at two client companies, ResearchAgent invented a “cool tool” to manage online research costs. Kirk Fackre shares his original vision, and discusses its evolution into the current product along with one of
his clients. The session shares findings from a research management survey and discusses how today’s information managers are shaping the way companies perform research more quickly and with greater efficiency. Strategies for analyzing current
subscription usage and ways to reduce costs while still providing access to the highest quality information are addressed.

Tuesday Evening Session [DeAnza I]

Saving Ourselves: Alternative or Adventuresome Funding Strategies
7:30 p.m. – 9:00 p.m.
Moderated by Rebecca Jones, Dysart & Jones Associates
Panel - Steve Coffman, VP, Business Development, LSSI
Helen Kennedy and Jim Lewis, Partners and Co-Founders, Lewis Kennedy Associates
Stephen Slade,
Elkhorn Slough Foundation, &
Caroline Punches,
San Jose State University Library

There is no doubt that these are bad times for libraries. You would have to be living under a rock to miss the deluge of stories about budget cuts, branch closings, slashed book budgets, reduced hours, and layoffs inundating us. Rather than justifying “more funding” from our usual sources, perhaps it’s time to explore different funding strategies, like those used by museums, zoos, science and nature centers, public broadcasting, and others. A small group of prominent, forward-thinking library directors have contracted with Lewis-Kennedy Associates, a well-known development consultancy to both public radio and libraries, to explore the potential for alternative funding models in libraries. Steve Coffman describes the project underway and then enters into a lively panel debate about the ups and downs of this venture or adventure!

Information Today, Inc. 
143 Old Marlton Pike Medford, NJ 08055 
Phone: 609/654-6266 Fax: 609/654-4309 

Internet Librarian 2003