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Volume 15 Number 1, January/February 2001
Marketing Library Services

In This Issue
 
Cover Story[Full Text]
Exciting Sports-Related Marketing: A Game Plan
How-To
Use Customer Feedback to Measure the Success of Your Marketing
Ideas For Action
March/April
Book Review
Valuating Information Intangibles: Measuring the Bottom-Line Contribution of Libraries and Information Professionals
In The News 
Copyright © 2001, Information Today, Inc.

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