Information Today
Volume 17, Issue 7 • July/August 2000
Arbortext Announces Launch of Epic 4.0 

Arbortext, Inc., a provider of eXtensible Markup Language (XML)-based e-content software for e-publishing, e-commerce, and B2B e-marketplaces, has announced the launch of Epic 4.0. Principal among Epic’s enhancements is the introduction of the Epic E-Content Engine (E3), a server-side system that reportedly can provide more personalized, dynamic, and easily searchable content. In addition, Epic 4.0 adds compatibility with Oracle 8iFS to the extensive list of repositories that Arbortext supports. Enhancements to this latest version of Epic include capabilities such as personalization, improved searching, easy navigation, and large-document support.

E3 forms the centerpiece of a Web-based system to assemble, process, and personalize business-critical content for delivery to the Web, print, wireless devices, and other media. E3 connects to several repositories, including Oracle’s recently delivered iFS. Running under a Web server, E3 offers powerful content-processing capabilities that can be triggered through commands sent over the Web. Developers can write processing routines in a choice of several programming and scripting languages, including C, C++, Java, TCL, and Perl. Developers gain access to E3’s capabilities through its support for the Web-standard Document Object Model (DOM) Application Programming Interface (API).

E3 can convert Microsoft Word, Adobe FrameMaker, and Interleaf content to XML through the Epic Interchange option. In addition, E3 can capture XML from Web forms with the Forms Engine option. E3 is capable of transforming XML for many different purposes, including HTML for Web browsers, Wireless Markup Language (WML) for cellular phones, Open Electronic Book (OEB) for e-books, PostScript, and Adobe PDF. Through style sheets based on eXtensible Stylesheet Language (XSL), a Web standard, E3 adapts content to the capabilities and limitations of each device. For example, customers can control the size and font of text, the amount of text that fits in a single page, and the format of an automatically generated table of contents.

“Organizations are beginning to demand content-management solutions that bridge printed and electronic publishing as well as B2C [business-to-commerce] and B2B [business-to-business] applications and functionality. Moreover, organizations with sophisticated document-production needs, particularly those with an SGML heritage, are seeking appropriate XML-based content-management solutions,” said David Yockelson, META Group’s senior vice president and director of electronic business strategies. “Content-management solutions with staying power will ultimately provide static and dynamic publishing, personalization services, acceptance of horizontal and vertical standards, and the ability to address multiple media and points of interaction.”

“Today it is becoming increasingly important for the enterprise to deliver more extensive and more useful content via the Web and other media in support of the entire customer life cycle: before the sale, during the sale, and after the sale,” said Jim Sterken, CEO and president of Arbortext. “With Epic 4.0, we not only continue to provide our customers with the most comprehensive and powerful XML-based content-management software, but we are also meeting their demands for having the ability to deliver dynamic content to an intranet, extranet, or the Internet.”

“This is a big step in our mission to improve the way companies share knowledge while enabling them to offer a better Web experience,” said PG Bartlett, vice president of marketing for Arbortext. “The availability of E3 marks a major enhancement to our product offering because it allows our customers to easily and quickly deploy a full content-management solution that is standards-based and can readily meet our customers’ most demanding content requirements.”

Arbortext’s software is currently deployed at over 300 of the Global 2000 companies, including AT&T, Boeing, Ericsson Telecom, IBM, Lucent, Nokia, Sun Microsystems, International Thomson Publishing, and West Group.

Source: Arbortext, Inc., Ann Arbor, MI, 734/997-0200;

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