Organized and moderated by Hope Tillman, Babson College and Walt Howe, Delphi Internet Services
Kahle, the inventor of WAIS (Wide Area Information Server) and founder in 1989 of WAIS, Inc., is a pioneer in electronic publishing and responsible for putting Dow Jones, the New York Times, Encyclopaedia Britannica and other companies on the Internet. In this session he focuses on metadata, or information about how content is organized, and on augmenting a Web site's offerings by surfacing background information about a site, including any 3rd party affiliations with online ratings, privacy and publishing groups. While many Web sites strive to gather and display this useful information, what does it take to become the richest metadata source? How does metadata add value to historians, librarians and organizations who rely on the Web for comprehensive and up-to-date data?
Digital objects of all kinds must be described, organized, and indexed in ways that allow users to locate and browse them in useful ways. The information required to accomplish this is often called metadata or, structured, descriptive data about an object (a book, a photograph, a movie, a letter, etc.) In this presentation, Tennant will outline a number of metadata issues that digital libraries must solve in order to achieve the level of user service that libraries have achieved with print. Possible emerging solutions to these issues will also be highlighted and contrasted.
As search engines return ever-larger results sets, the ability to sort documents in meaningful ways for the user becomes paramount. Meaningful sorting, however, depends upon classification intelligence, which for the most part does not exist for web documents. This talk will discuss subject cataloging, or metadata, for Web resourcesfrom that found in tags, to that derived automatically.
Cervone explores the use of Dublin Core as a method for classifying Web-hosted information, the current state of the Dublin Core implementation, its relationship to MARC format, its place among emerging technologies (such as XML) and shows practical examples of its implementation. Fichter addresses a major complaint about HTML, its inability to layout a page exactly, by discussing what XML can do for libraries and librarians that HTML and SGML isn't doing. She will cover tools that work with XML and give examples of how XML will be a very powerful tool for metadata in the area of Web and document management.
Librarians involved in writing Web pages for their libraries and their organizations are concerned with doing it more easily and making it look better yet follow standards to have the pages achieve organizational goals and meet audience needs within the time available. This session centers on two controversial issues: text editor selection and the use of frames. Reagan has been searching for a WYSIWYG editor that will produce Web pages from students' texts without requiring them to worry about the details. He will show and tell his resultseither, "How I learned to love the XYZ WYSIWYG editor without compromising my morals," or "I really tried to eat broccoli but it still gives me dyspepsia." Come and hear whether hand craftsmanship is still the only way to write valid HTML for multiple browsers. In the second presentation, HTML Frames: Web Design and Access Issues, Davidson discusses the effective creation and implementation of frames using Netscape Composer, covering the benefits and drawbacks of using frames, and various ways that developers can create sites that will appeal to both frames and non-frame capable browsers. He also demonstrates how various web browsers handle frames sites, as well as the drawbacks in terms of accessibility and search engine indexing options, and other variables to be considered when using frames.
This session looks forward to next generation solutions. Arnold surveys a variety of approaches for improving search engines and creating next generation retrieval tools. Catlin focuses on putting knowledge into context via web products. He describes and illustrates how a forward looking young company spinning out from a think tank aims to provide its next generation software solutions for intelligent information access and delivery in distributed Intranet, Internet and knowledge management environments.
Organized and moderated by Rebecca Jones, Dysart & Jones Associates.
Stahl begins with a discussion concerning the decision-making process required in choosing appropriate information resources for today's information services. She provides an overview of the positive and challenging aspects of selecting various types of resources and sketches scenarios for suggested approaches.
This presentation looks at various funding models information professionals are using to purchase content for their Intranet. It then examines the pricing structures of online services and discusses the negotiation strategies for working with vendors. Speakers will review methods for evaluating functionality, content, and access when considering Web-based content sources.
The Internet offers possibilities for distribution of content that aren't always legally permitted. Phil Wallas, from EBSCO, looks at how an information pro-vider must balance protection of publisher's rights with value and flexibility for customers. Then Vicki Gregory addresses the impact of current licensing and fair use rights on digital libraries.
The rise of Intranets has revolutionized the way information can be managed, shared and applied. Betty Eddison explains the processes for identifying, acquiring and analysing information internal to an organization, and how this role can significantly advance a library's position. Julie Williams then describes how CS Draper Laboratory's Technical Information Center's Intranet has evolved from a services listing to a truly centralized information resource.
California State University has been involved in cooperative buying programs for nearly a decade, coordinating purchasing efforts for more than 100 institutions. This session reviews operations of these initiatives, the principles for the acquisition of electronic information resources and the criteria and recommendations for an initial core collection. It also highlights the pros, cons and future of this type of approach.
Hanford Technical Library shares its learnings of fitting full text reports from Web sites into its collection and its workflow, including how it dealt with technology requirements, training, search interfaces and collection browsing. Utah State University then discusses the development of its electronic reference collection of Web resources, its evolution, technical and managerial challenges and policies to guide the project and selection.
Organized and moderated by D. Scott Brandt, Purdue University Libraries
We first start out with a little background on distance education, which can serve as a model for understanding Internet-based learning. We'll look at what it takes to accomplish a successful distanced ed program, based on many years of fieldwork and experience. Then we'll focus on the particular keys to success of a specialized program which uses the Internet to deliver service near and far.
We move from overall approaches and overviews to developing systems for distance learning. This session looks first at the design of an innovative program in California which is a virtual library school prototype and then looks at a successful state-wide program in Florida which serves as the virtual resource center supporting distance education.
Once we have some background and case studies to provide a conceptual understanding for distance education, we focus on specific Internet technologies being used in new ways to further promote and enhance distance learning. First we review the possibility and practicability of using the important element of audio in distance learning courseware. Then we look as the very latest trend in multi-media, "New Media," and how it can influence and be incorporated into distance learning opportunities.
A popular and successful aspect of Internet distance learning is the use of the Web to promote and learn more about how to use the Web for finding, using and evaluating information. As noted in many publications, including the Chronicle of Higher Education, the need for increased information literacy is critical, and we first look at an online literacy course and see how it meets such needs. Second, we look at a broader program which offers a variety of customized classes in an attempt to distill some lessons, methods, and strategies for successful programming.
While much of the online teaching takes place in academic and public library worlds, we don't want to forget the corporate perspective as well. Though it focuses more on specific training than general knowledge gathering, such programs often provide insight into doing things in a different way. Here we look at critical components for training in searching which focus on the important aspects of varying levels of skill and instilling knowledge into the behaviors of others. In addition, we look at formal training practices, course content development, determining formats and the need for assessment.
Tuesday Evening Session
7:30 p.m. - 9:00 p.m.
TALK BACK TO THE NET: SCOUG Holds an Open ForumSpeakers:
Barbara Quint, Sandra Tung, Steve Coffman, Lysbeth Chuck, Reva Basch, Sue Feldman, Linnea Christiani, Steve Arnold
The Southern California Online Users Group (SCOUG) has a long history of instructing, pleading, cajoling, and scolding the traditional online industry to meet the needs of working information professionals. But how do you change the direction of a tidal wave like the Internet? First, you figure out what direction you want it to go. Come to this evening soiree and get your problems off your chest and onto the desks of Net newbies and traditionals moving onto the Web. Perhaps colleagues have already found solutions. If not, then our problems represent business opportunities for heads-up suppliers. This session is open to all attendees, exhibitors, and exhibit only participants.
Since research is a big part of learning, we finish up the track focusing on two aspects. We first look at what some have said is overblown hype and others have said is the best way to get insight into the next generation of learners. What can we learn about the Generation X stereotype that will help us teach this group? And just as important as analyzing your audience before you teach them is the need to find out what they are doing after the learning experience. Here we look at techniques for developing a program that includes ongoing education after the training course.
Looking for ways to more effectively search the Internet and find quality information? To provide a cost-effective information service? To understand the legalities around using Net resources? Then this track, with many well known experts in the field, is definitely for you.
Organized & moderated by Barbara Quint, Editor, SEARCHER Magazine.
Nothing sharpens one's concentration like writing about online research, particularly writing a book intended to appeal to ALL audiences about ALL aspects of online research. Author, Basch, reveals what she learned during the intense 4-month period spent writing her latest book, Researching Online for Dummies. How does the current online research environment compare with that of two years ago (an eon in Net-time) and even last year? Basch shares her current concerns and speculates on what the near future might bring.
As searchers come to rely more and more on Web sources, they require more and more sophistication from Web search engines. Arnold focuses on three different categories of search and retrieval services and the next-generation search engines under development that will raise the technical standards for search and retrieval on the Internet and within Intranets. From a searcher's perspective, Feldman discusses the new developments, new features, trends, and challenges facing advanced Web search engines.
The Web seems to defy all known laws of man and nature, including the one that reads "you get what you pay for." Or does it? Web suppliers flirt with payment mechanisms. Traditionally expensive publishers and online suppliers take their products onto the Web. Bates provides tools that Net librarians need to make intelligent choices on how, where, and when to purchase online information. James runs the most independent commitment to free service with the Internet Public Library, a service that supplies even personal reference service at no cost. But how can such a voluntary operation fund a permanent base for stable, continuous service? James wrestles with problems that other Internet librarians and Webmasters face.
"Click here if you agree." The license agreements online searchers must comply with to reach the data often include clauses that no user would or could obey in strict practice. The knowledgeable panel addresses the rights and responsibilities of owners and users of data under contract law, intellectual property legislation, and case law rulings. It also suggests terms that could mutually satisfy the needs of both sides and clauses that users and suppliers should promote as reasonable solutions to reasonable problems.
Two expert Webmasters serving librarians with "quality-only" locator services share the tricks and tips for finding and sharing sources that librarians can trust. Block, Webmaster for Where the Wild Things Are: Librarian's Guide to the Best Information on the Net, shows how to shortcut your way to high probability sites and how to drill down with search engines. Price's Direct Search page links directly to tools that serve information professionals as a virtual acquisition shelf.
Organized & moderated by Lauri Shafer, Web Engineer, Microsoft Library
The librarian has experience with a diverse clientele and, specifically, their information needs and search methods. Therefore, librarians are in a unique position to identify, design, and create Web-based information sources. Wolfe discusses why and how librarians can identify information needs and create sources that best utilize Web-based tools. Hunt addresses what it takes to get a Web site up and running including garnering resources (both print and online), developing team roles and processes, and developing and planning a timeline for implementation.
Poorly designed screen graphics can misdirect, confuse and frustrate users of multimedia and the Web. The use of appropriate design elements can facilitate the expediency of information retrieval, aid in the achievement of educational objectives and increases the self-esteem of the user. This session covers design principles including color, object placement, typography, and images as they relate to screen design and aesthetics. Practical examples of how this theory relates to Web page and multimedia design will be shown.
Web site content is often seen as the most important factor for developing successful web sites. Navigation and retrieval should be inseparable from content. Careful attention should be given to how the audience is using (or trying to use) your Web site and your Web site should be designed and redesigned accordingly. Librarians and information professionals can employ simple and straightforward usability and human factors engineering principles to make their Web sites easier to use. Two examples of Intranet usability testing will be discussed. Phillips gives concrete examples of user testing and results done on WebLibrary, the Information Research Services Intranet web site at Digital Equipment Corporation. Hennig discusses how using a "scavenger hunt" set of questions enabled a group of volunteer employees at Bose to be observed as they navigated the site. Success rate (how many questions were correctly answered) and average time it took to find the answer were among the factors measured. Both Phillips and Hennig will offer practical advice for how to improve your Web site based on feedback from usability tests.
Organized and moderated by Pamela Cibbarelli, Cibbarelli's.
The library of the future requires a new infrastructure to manage digital documents, and Internet/Intranet resources, as well as traditional materials. Carol Knoblauch's presentation will describe the development environment, outline the benefits of a Web implementation, and demonstrate cataloging, circulation and serials check-in using a Web browser interface. Ted Koppel identifies a number of relevant ISO and NISO standards shaping the integrated library system (ILS) industry and examines major players in the library industry in order to gauge their verbal and actual commitment to these standards.
Once a quality Internet resource has been identified, what steps can be taken to ensure that other users can consistently identify and locate the same resources? Included and cataloged in the OPAC, librarians provide access to appropriate resources regardless of format. Harve Tannenbaum discusses the cataloging of Internet resources for retrieval via the library catalog touching on library automation vendors supporting embedded URLs in the MARC records, and various forms of metadata, such as Dublin Core, that contain significant information useful to the cataloger. Jose Aguinaga discusses how a small academic library copes with the constant evolution of electronic resources including allocation of funds for terminals, training patrons and library staff in utilizing web resources in an expanded electronic environment, and maintaining open lines of communication between the library and academic computing.
The Internet, the Web, Net PCs and other thin clients are all examples of distributed computing. What is distributed computing and what are its implications for the future of library automation? Susan Stearns reviews various types of distributed computing and their applicability for the design and development of local library systems, the advantages of distributed computing over traditional client/server architectures, as well as specific technologies which libraries should look for in evaluating today's library automation system products. Peter Scott, who helped most of us first visit distant libraries via the Internet during the "primitive days" of Internet access has been hard at work and his new index has recently premiered on the Internet. It is a listing of library home pages and Web and telnet-based OPACs. Thus far, there are about 7000+ entries. Come take a look and hear what advice and other goodies this Internet pioneer has to offer.
Organized and moderated by Rebecca Jones, Dysart & Jones Associates
From different perspectives, our speakers lay the groundwork for this track by discussing how to use the Web as a dynamic service delivery tool and some of the issues which must be taken into consideration. They identify how to incorporate the Web into the library's communications, fund raising, marketing and customer relationship building. In addition, Raymond addresses the current hot issue many libraries are grappling with as they consider virtualizing servicesthe constitutionality of filtering or blocking access to the Net in public library services.
The University of Arizona library has developed several strategies to facilitate the transition to access and services in the digital environment. The presenters describe services, prototypes and partnerships, as well as how teams are creating and incorporating multiple tools for improved access and delivery. In the corporate setting, SunLibrary research staff uses JumpStart! to provide Sun employees with key resources specifically related to business development and core projects. Hill outlines the development of the JumpStart! service which includes SunLibrary staff commentary, articles, Web sites, internal information and books.
It's the end of the fiscal quarter and your VP asks, "How many customers do you have? What products and services are used the most? Describe your customers to me." Roberts describes how Digital Equipment Corporation's Information Research Services implemented a customer information center to collect, integrate and measure information about customers to pro-actively demonstrate how IRS supports Digital's business strategy with meaningful measurements. Hansen discusses how web technologies allow organizations to enhance relationships with customers and provide new levels of customer service. She tackles issues of copyright, and security while describing applications which can be used in libraries to share information and track customer data. She emphasizes the use of digital signatures authorizing users to take advantage of time saving and security features.
Following a survey which indicated that more than 20% of users experienced substantial difficulty using electronic resources, Burton and her colleagues knew something needed to be done. She describes the creative steps they took to help transition users to the new electronic environment. Gulliford describes how Information Network at United Technologies works with its customers as partners to choose resources and access methods in its virtual system of document delivery, desktop technical support, Web sites, and e-mail reference.
This session provides librarians with lessons learned by information providers which can be applied as virtual and online services are developed in their organizations. Spede elaborates on how traditional marketing principles apply in the electronic environment. She discusses affinity marketing, customer retention and up selling, the use of trials, and targeting messages using examples of library applications. Madison presents statistics gathered for the past ten years which show the types of information most commonly accessed and the way various electronic services are used. While her organization uses these statistics to track and forecast trends, they are also applicable and important to libraries offering electronic services.
Commonwealth Edison's vision of the Deregulation Center of Excellence is to create a virtual repository of external and internal content. Goering describes how the center utilizes advanced knowledge management technology to be a virtual library on deregulation. CISTI utilizes an Intranet-based virtual library for 3,000+ staff of the National Research Council of Canada with 1,000 full text journals, customized annotated links to relevant web sites and online document ordering. They present survey results of their users "electronic disposition" on their response to this desktop information world.
Organized and moderated by Hope Tillman, Babson College and Walt Howe, Delphi Internet Services
Libraries are quickly migrating to the Web and providing access to their resources via the Web, both through products made available from vendors and via web front ends to CD-ROM resources. In a series of presentations this topic will be discussed by librarians as well as suppliers of Web-based products. The goal is to offer innovative solutions to issues many of us will face as well as valuable lessons learned from the early adopters. Presentations include moving LAN-based resources to the Web, creating a WinFrame front end for medical CD-ROMs, full-text journals and reference sources (SOMWEAR School of Osteopathic Medicine's Web-Enabled Access to Resources Project), and converting a Commerce Business Daily feed into a Web site searchable by internal company employees.
If you don't know whether you have any problems ahead, you have a problem. The hype is everywhere, but there are concerns you should be aware of and precautions you should take. What can you do to get ready for the Year 2000 bug at this late date? This session is a beginning! It identifies and discusses Web tools that are available and can be used to identify problems and solutions and communicate your solutions within your organization.
This topic is at the heart of the future of the library. The electronic publishing world is now developing the infrastructure for delivery of information to end users and electronic commerce is on the horizon. What is the library's role? A model of information delivery between information providers and end users may directly compete with the future of the library. Marshall Breeding will introduce these issues and focus on the current developments in this arena. Dan Lester will address this topic from a pragmatic approach covering such topics as IP blocking, prevention of inappropriate sharing of logins/passwords, cookies, firewalls, authentication, negotiating with suppliers as well as alternative methods of billing/charging/pricing.
Organized and moderated by Richard P. Hulser, Digital Library Market Segment Manager, IBM Corporation
Many libraries have unique collections which might be of interest to a broader community. The initial presenters show how to digitize a collection and import the resulting digitized file, such as photo collections and obituary indexes, into a database. McLean outlines the production hurdles that were surmounted in completing the Early English project, including the challenges involved in scanning, storing and delivering images to end users.
The first presentation discusses the imminent arrival of an "electronic postal service," a convergence of functions that directly affect Internet librarians: interlibrary loan and licensing procedures, with strong implications for licensing procedures and protection of copyright for digitized material. They delineate a procedure, using electronic watermarking, not only for copyright registration by the Library of Congress but also for subsequent copyright protection. Frey discusses digital access management and how to broaden negotiation capabilities for digital uses of material and focuses on a new tool, "Copyright Direct", which provides a new model for institutional licensing.
As increasingly more research information moves to electronic formats, new issues have arisen in preservation and assurance of ongoing access. While strategies for preservation in traditional mediums such as paper and microfilm are well-established and proven, these same methods do not readily transfer to electronic information, with its dynamic and interactive nature. New strategies must be devised that balance the need for current access with the equally important need for information permanence. The first presentation outlines the many issues that must be addressed to assure a permanent record of accessible electronic information drawing on the work being done by a wide variety of library and commercial entities such as the Council on Library and Information Resources and The British Library. Sarnowski examines the reasons why digital conversion programs fail including format changes, bit rate loss and long term storage concerns. He focuses on strategies to ensure digital images survive and live up to the promises of longevity, high quality and low cost storage.
Moderated by Richard Geiger, San Francisco Chronicle
Learn from an articulate software engineer about the technical secrets you've always wondered about. Mohelsky first discusses why object databases for the Web are the strategic data management system for next-generation library automation systems. As libraries move from a legacy, files-based system to new database-driven, distributed architecture, they need robust functionality and distributed-processing capabilities, the ability to manage complex hierarchies associated with library automation data and full support for Java. Object-oriented design allows systems to more closely parallel real-world workflow patterns, providing tremendous flexibility in customizing both workflow and user interface for the end-user. Mohelsky then touches on the coming trends and uses of ecommerce for libraries and answers all the technical questions you might have about these and other issues.
This year de Stricker's popular session again takes a look at what's hot, what's new and what's coming to the Net. She focuses on authority and quality in the era of paperless and sometimes evanescent web publishing, archiving and preservation in the web era, tips for keeping an effective eye out for trends that may have an impact on capabilities and tools that might reasonably be expected to impact us in the shorter or longer term.
Moderated by Monica Ertel, Consultant, Query
The primary business drivers for Knowledge Management activities include the need for innovation and creativity, responsiveness, global communications, information access and management, knowledge worker productivity, efficiency and reuse, and protection of information assets. The Intranet is an effective mechanism that supports the business processes established to address these needs. The purpose of the presentation is to discuss how the design, implementation and ongoing usefulness of an Intranet are critical success factors for a knowledge management initiative.
This session presents two case studies. In the first, Richardson discusses the planning process and identification of opportunities to use the corporate Intranet in an insurance company for managing and disseminating both internal and external information. It focuses on the practical aspects of initiating a knowledge management project using an Intranet and presents lessons learned so far in the process. In the second case study, Durham describes the Intellectual Assets Network (IAN) at an IT consulting firm specializing in web applications for business. IAN is filled with in-depth technical analyses, instructions, technical tips, and the "gotchas" that can mean success or failure in consulting. Staff rely on IAN for internally developed "best practices" and the distilled experience of their colleagues. Five critical success factors for knowledge management are discussed.
In many organizations, it sometimes seems that "reinventing the wheel" is elevated to an art form. Just about every one at some point has wrestled with a problem for days knowing full well that there are at least a hundred others who already have the answer at their fingertips. CONNEX is a system designed and used within Hewlett-Packard to alleviate some of that frustration, lost productivity and lost opportunity. Sometimes, it's not what you know, but who you know that makes the difference. Developed and maintained by The HP Labs Research Library, CONNEX is the first practical example of a knowledge management system in use within HP. It is one of many desktop information services. It maps areas of knowledge to HP employees and allows HP employees to find others in HP based on attributes such as: knowledge, skills, affiliations, education, and interests.
The Boeing Company Libraries have been building user accessible electronic collections since the early 1990s, delivering them directly to the desktop through e-mail and web-based delivery systems. Crandall discusses a real life experience in creating a digital library and filtering services for real-time news and also looks at the results of some independent research which has been done on Boeing's implementation. Areas as varied as knowledge management, collaborative work spaces, information content pricing, and retrieval interface design are all impacted by lessons learned through explorations in the world of electronic information. Andrews discusses Dow Jones' Intranet Toolkit which allows information from an external supplier to be integrated into a corporate Intranet. He focuses on a case study describing a completely automated means to receive filtered news directly into a custom Intranet with no human intervention allowing customers to access specific data elements through an applications program interface (API). This means access to much more news and information than the standard clipping services, as well as searching across the customer's internal data, commercial online services, and selected Internet sites.
The future of information management, and its related buzzword "knowledge management," involves making your information databases interactive allowing users to "interact" with the information at hand, adding their own comments, insights, and feedback. It's a way to capture information and add value to the database, so others can process and utilize the information with the benefit of in-depth perspective. This session addresses the basics of interactive knowledge management and discusses how to add value to corporate assets. A case study illustrates how interactive databases benefits everyone in the organization and demonstrates an application of a competitive intelligence research database that allows users to request reports, provide feedback, and comment on the usefulness of the data.
One last chance to squeeze the last drop out of the conference experience for attendees and exhibitors. Find out what you missed in one conference room while you sat in another concurrent session or browsed the exhibits. Find out what the planners themselves learned from the sessions they monitored. Ask the question you came with that no one has answered so far. Tell the planners what you want to hear in 1999.
|Internet Librarian '98||Information Today, Inc.|