Internet Librarian '97
Day 3
Wednesday, November 19th

* New Technologies, New Roles
* Captured by the Web:
     Library Systems

* Training & the Net
* Net Strategies & Trends




TRACK A: NEW TECHNOLOGIES, NEW ROLES
• De Anza Ballroom III
This track goes beyond discussing the impact information technologies are having on information professionals' roles to considering the broader issues of emerging career paths, employment structures and competency requirements. Sessions will range from provocative overviews and examples of evolving responsibilities, to case studies of progressive working environments, to a look at how library educators are responding to the demand for the development of new skills for new roles.

Organized and moderated by Rebecca Jones, Dysart & Jones Associates


9:00am - 9:45am
"Where ARE we Going?" A Look at Where our Profession is Headed
Richard P. Hulser, Digital Library Consultant, Libraries and Museum, IBM Corporation
Donald T. Hawkins, President, InfoResources Corp.

Accelerating technology changes are creating many challenges for our profession and not always waiting for us to catch up. Our roles and skills as information providers will require us to select our own destinations and shift into high gear to meet these challenges. Some projections on where we're headed, our future roles and the skills we will need to have to fulfill those roles will be used as starting points for an interactive discussion on this topic.


10:00am - 10:45 am.
Our Competencies: Creative Uses and Those Needed For Finding a Needle in a Haystack ... Without Resorting to Arson!

Robin Dixon, Coordinator of Information Services, NASA Goddard Space Flight Center
William J. Robinson, Lead Knowledge Resource Analyst, Knowledge Resource Services, Owens Corning Science & Technology Center

We sometimes take for granted or forget the flexibilities afforded us by our professional competencies in terms of careers, job positions and services. The question to consider is which of our competencies we should market and how. The first presentation will focus on some of our competencies and how they have been used to create new careers or positions as well as new library information services. The second part of the session will explore a growing career choice for many — competitive intelligence. William Robinson will discuss the skills and tools searchers need to gather competitive intelligence on the Internet.


10:45am - 11:30am
Coffee Break
—Visit the Exhibits


11:30am - 12:15pm
Transformations in Action: Key Competencies for Librarians in Internet Public, Academic, Entrepreneurial & Intranet Initiatives

Darlene Fichter, Coordinator Data Library Services, University of Saskatchewan Libraries
Web Site: http://library.usask.ca/~fichter/internetlib/roles/index.htm
Nettie Lagace, Coordinator of User Services, The Internet Public Library, School of Information, University of Michigan
Mary Corcoran, The Knowledge Forum

Speakers with perspectives from the public, academic, corporate, vendor and entrepreneurial sectors discuss the transformations they've experienced, the impact of technology on these roles, the roles they now play and where they see these roles headed. They will look at the adaptation of old skills and blending with new ones. For the librarian entrepreneur, what is involved in breaking down the barriers and myths about librarians and their role with information technologies? What does it take to step beyond the library walls to start a company capitalizing on the latest technologies? This presentation will also include key findings of Ms. Corcoran's research for The Intranet Guidebook such as how successful leaders in the organizations she's studied distribute roles and responsibilities across multiple organizations.


12:15pm - 2:00pm
Lunch Break
—Visit the Exhibits


2:00pm - 2:45pm
Preparing the Profession: New Education For New Roles

Linda Main, Professor, School of Library and Information Science, San Jose State University

The environment in which schools of library and information science operate has changed dramatically in the last few years. Technological and networking skills have become a professional requirement, impacting every aspect of the way in which we structure, store, process, present, access, and manipulate information. The typical library school curriculum now emphasizes computer networking skills as much as, if not more than, personal networking skills. This new focus brings many challenges for faculty, most importantly the challenge to bring the important values from traditional librarianship such as intellectual freedom and access to information to this new curriculum.


3:00pm - 3:45pm
What's our Edge? Information Professionals vs. Technology

Bonnie A. Nardi, Apple Research Laboratories, Apple Computer Inc.
Web Site: http://www.west.com/~nardi/default.html
Slides available by request (send e-mail)

Bonnie Nardi will describe her research on reference librarians as "intelligent human agents." The study was motivated by her research group's charter to design intelligent software agents. She got some good ideas for software agents from the study, but more importantly, it led her in the unexpected direction of seeing the existence of information ecologies — functioning systems of people, technologies (high and low), ideas and human activities. She now believes we should design diverse information ecologies rather than technologies in isolation, which is the common practice. She discusses the problems of the invisibility of much of the work reference librarians do and how that can be changed for librarians to play a high profile role in shaping the information ecologies of the 21st century.


4:00pm - 4:45pm
"Can I Still Be Useful If I Don't Know My Applet from My Router?" Case Studies Say Yes!

Bob Norris, Director of Electronic Publishing, U.S. Naval Postgraduate School, Dudley Knox Library
Cynthia Hill, Manager, SunLibrary, Sun Microsystems, Inc.

At thousands of libraries, the effort of molding, stroking, and tweaking technologies is absorbing creative energy like a black hole. The library community is dangerously close to being polarized into techno-philes and techno-phobes; it's unnecessary. The Digital Library movement needs talented people to develop new business processes every bit as much as it needs meta-experts and web-masters. The first speaker argues that, when the dust settles, Digital Library technologies will be every bit as ubiquitous and reliable as other utilities and the magic will be in how our customers and librarians choose to wield them. The second speaker then looks at the magic librarians are creating in a technology-intensive environment.








TRACK B: CAPTURED BY THE WEB: LIBRARY SYSTEMS
• Steinbeck Forum (Conference Center)
Much of today's focus in library automation is tied to the web — web-based online catalogs, web-based information systems and intranets. Sessions in this track relate practical implementation examples as well as the latest products available.

Organized and moderated by Pamela Cibbarelli, Cibbarelli's


9:00am - 9:45am
Integrated Library Systems Architecture: Z39.50 & HTTP

Frank Cervone, DePaul University Libraries
Web Site: http://www.depaul.edu/~fcervone/present/il97/index.html

This session presents the basic concepts of Z39.50 communications protocol and discusses how these relate to the exchange and convergence of bibliographic information from diverse sources. Definitely useful for anyone trying to sort out the conflicting claims of various suppliers in relationship to Z39.50 and its place in bibliographic systems. Also included is a discussion of the competing approaches to providing Web access to integrated library systems.


10:00am - 10:45am
Expanding Access to Materials & Services Using Web Technology

Ilene Slavick, Cuadra Associates, Inc.
Berit Nelson, Data Research Associates Inc.

Library clients are becoming increasingly geographically challenged. At one time they were content to visit traditional libraries to find information; they now expect to use information resources without leaving their office or home. By taking advantage of Web technology and the Intranet/Internet model, libraries can now expand their services to meet the access needs of clients who are not only across town, but across the world. Slavick's presentation will use STAR/Web software to illustrate new means of access to library tools such as the public catalog, research reports, and images of special collections, as well as new services the Web supports, such as remote on-line ordering and self-checkout. Nelson will then demonstrate the Web browser access developed by Data Research Associates, Inc.


10:45am - 11:30am
Coffee Break
—Visit the Exhibits


11:30am - 12:15pm
The Web & Library Systems

Pete Congdon, Winnebago Software Company
Alan Johnson, Sirsi Corporation

A view is presented of library automation vendors' development efforts to bring the stateless transfers of web browser technology to the OPAC and technical processes in libraries. Almost all suppliers are expanding their product line to include Web browser interfaces, but few libraries have it installed today. All libraries will be buying these products soon. Come compare what you will want and what suppliers can deliver today.








TRACK C: TRAINING & THE NET
• Steinbeck Forum (Conference Center)
This track examines a topic which impacts heavily on librarians as educators and trainers. How do we approach the Internet as an environment in which we deliver training and information literacy? Is it different than traditional approaches because of the technology? Or is it much the same, and can we adapt old approaches to a new environment? Experts will examine instruction, learning environments, and distance education issues on the Internet and share insights. Approaches will be examined from both planning and implementation perspectives applied to several different library settings.

Organized and moderated by Scott Brandt, Purdue University


2:00pm - 2:45pm
Learning Environments for Information Literacy

Linda Braun, LEO: Librarians and Educators Online
Web Site: http://www.leonline.com/il/
Kathy McGreevy, Santa Rosa Junior College
Web Site: http://www.sonic.net/~kathy/IL/

What is it about the Internet and the Web that makes it a different place for teaching users how to find, use and evaluate information? This session presents two perspectives of this relatively new environment, explains how this environment differs from previous teaching mediums, identifies tools and strategies for making effective use of it, and suggests topics that work in teaching online. If you are designing learning programs for the web or teaching in an online world, this session is for you.


3:00pm - 3:45pm
Instruction via the Net

Anne Marie DelVecchio, Dun & Bradstreet
Web Site: http://www.uol.com/dnbcampus
Clara McLeod, Washington University & Kim Lipsey, Washington University School of Medicine

Delivering instruction by way of the World Wide Web can be a confusing experience when first starting out. Do you simply apply traditional techniques to new technology? This session discusses the approaches, problems, challenges and the successes of a number of organizations using the net to deliver web-based distance training and to teach.


4:00pm - 4:45pm
Distance Education & the Net

Jan Zastrow, Kapiolani Community College Library
Web Site: Webware: Distance Ed by Design — http://lama.kcc.hawaii.edu/staff/illdoc/DE
Slides: http://lama.kcc.hawaii.edu/staff/illdoc/DE/present2
Timothy Wherry & Lori Bechtel, Penn State Altoona

Distance education involves more than just using the Web to deliver teaching; it incorporates several approaches, formats and styles. Experienced practitioners give their perspective on how to make distance education work, based on their involvement in using the Web as a channel over the past couple of years.






TRACK D: NET STRATEGIES & TRENDS
• De Anza Ballroom II
Hear about some of the new things happening on the Net, look at what is on the horizon, and learn about strategies currently in use to harness the full potential of the Internet.

Moderated by Richard Geiger, San Francisco Chronicle


9:00am - 9:45am
Wired to the Future

John Coate, Director, The Gate, San Francisco Chronicle
Web Site: http://www.sfgate.com

Recognized as one of "the" webmasters in the newspaper business, Coate was the author of Cyberspace Innkeeping: Building Online Community in 1992 and on the cover of Wired magazine as part of their story on The Well earlier this year. He brings us his perspective of a wired future, its impact on the information industry, and how, as the Internet gets woven into presentations of other existing media like TV and newspapers, it becomes a kind of library for those other presentations.


10:00am - 10:45am
Future Strategies for Libraries

Paul Nieuwenhuysen & Patrick Vanouplines, Vrije Universiteit Brussel (V.U.B.) Brussels, Belgium

Now that the distinction between the contents and the container are blurred, what is the impact for online access of information and knowledge? This session looks at how all the components of documents and computer programs are integrated, interwoven, and exist in synergy with each other. It focuses on the services and dynamic documents containing elements prepared with the following tools and techniques: advanced HTML features, Virtual Reality Modeling Language (VRML), Netscape's JavaScript in documents, Sun's Java programming language, Microsoft's ActiveX programming approach, Web-casting channels like Castanet by Marimba, WinFrame client-server software by Citrix, as well as virtual, computer-based social worlds/environments/ places in the Internet. These tools and techniques help create hybrids which are more interactive, and carry a higher added value, than more classical, static documents. As information professionals, our speakers evaluate whether these new hybrids are really better and whether they can do a better job of transferring information to potential readers/users.


10:45am - 11:30am
Coffee Break
—Visit the Exhibits


11:30 am. - 12:15pm
Hot, Chilling, and Warm: New Technologies on (or Near) the Web

Ulla de Stricker, de Stricker & Associates
Web Site: http://www.execulink.com/~island/uds/

A look at what's hot, what's new and what's coming to the Net. Based on investigation and interviews with Internet companies bringing leading edge technology to the marketplace, this session will help you look at technologies for the future.


12:15pm - 2:00pm
Lunch Break
—Visit the Exhibits


2:00pm - 2:45pm
Cyber Bucks & Libraries: Part 1

Ann Tolzmann, Thunderbird, The American Graduate School of International Management
Patricia S. Foy, Director, Knowledge Strategies Group, Coopers & Lybrand
Richard R. Rowe, CEO, RoweCom Inc.

Business and libraries are reaching more people than ever before through the Internet. Technology's ability to transcend geographical boundaries is dramatically altering how companies do business and how universities train global business leaders. The Internet can be a tremendous asset to your business if properly applied or a death knell if ignored. According to International Data Corporation, "By the year 2000, the level of WWW based commerce will be over $100 billion." This session includes an overview of current electronic commerce practices and implications for libraries. In addition, an enterprise-wide electronic commerce/library application is described. Not only are Coopers & Lybrand building "Michelin Guides" into the content structure of their intranet so that anyone in the organization can retrieve the information they need, but they are also streamlining their purchasing system. This presentation explores the challenges and rewards that one organization has found working closely with a future-oriented library supplier.


3:00pm - 3:45pm
Cyber Bucks & Libraries: Part 2

(continued from 2:45pm)


4:00pm - 4:45pm
Strategies for a Knowledge Ecology

Stephen Abram, Director, Corporate & News Information, Micromedia Limited

We are increasingly hearing terms like knowledge manager, CKO, and intellectual capital as we shift into the knowledge-based economy. What practical impact do these terms and concepts have for designing electronic and web-based products and services for knowledge environments and knowledge workers? Abram will define knowledge ecology and discuss the strategies and challenges for desktop users. If you design, develop or purchase information products for use at the desktop, especially by professionals other than information professionals and librarians, then this is the session for you.




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