W11 – Personas: Why They Work & How They Make Library Websites Better
Sunday, April 6, 2014
1:30 PM – 4:30 PM
Principal, Lighthouse Consulting Inc. and & Executive Director, Federation of Ontario Public Libraries (FOPL)
In order to create highly user-centered websites, you must understand your users—their values, their motivations, their relationships. This hands-on workshop takes an in-depth look at what persona are and how they can be used in conjunction with task-based usability testing to create a truly user-focused website. Participants walk through the process of creating personas from beginning to end and leave the workshop with an understanding of how to create and use personas for their own web projects.
This session has been cancelled
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