This latest version of Accumedia's content management software eliminates the need for complex Web design and the programming of dynamic, content-rich Web sites. It also allows print editors to schedule personalized content simultaneously for multiple publications or brands using simple, nontechnical user interfaces.

ACP provides a complete enterprise content management and Web publishing solution that's designed to reduce the operational and integration costs typically associated with large-scale, content-rich Web development projects. This latest version of the ACP for Media offers new features for managing dynamic Web content while taking the technical aspects out of the equation. New features in version 2.5 include WYSIWYG content editing from Microsoft Word, graphical content scheduling, segmentation-based content delivery (customized content for users), online subscription support, and e-mail marketing.

"Bridging print and online operations has been a particularly challenging task for magazine publishers," said Ed Williams, CEO of Accumedia. "Clearly, operating the two as separate entities has become a financial drain and monumental headache for all but a select few. The Accumedia Convergence Platform addresses those issues by eliminating the need for a dedicated online editorial staff and allowing the nontechnical print editors and business managers to control their business."

According to the announcement, American Health Consultants, the largest publisher of healthcare newsletters in the world and a division of Thomson Publishing, has selected Accumedia and the ACP for Media to address its Web operations for BioWorld Online (http://www.bioworld.com).

Source: Accumedia, Boulder, CO, 720/565-2260; http://www.accumedia.com.